CRM Executive (12 Month FTC)

Confused.com; Cardiff; Hybrid; GBP 35,000 - 45,000; Part time

Benefits offered by this job

Discretionary yearly bonus

Work from home budget

Flexible holidays

Private medical cover

Free gym access

Training budget

Job summary

A UK comparison platform is seeking a CRM Executive to enhance customer engagement through innovative multi-channel user journeys. This role requires expertise in data management and a hands-on approach to CRM marketing. Ideal candidates will possess strong planning and organizational skills and experience with customer engagement platforms like Braze. The position offers a hybrid working model with excellent benefits including a discretionary bonus, generous leave policy, and professional development support.

Qualifications

• Hands-on email and CRM marketing experience is essential.
• Ability to work in a fast-paced, multi-channel environment.
• Strong planning skills required to manage multiple campaigns.

Responsibilities

• Developing and implementing automated customer journeys.
• Deploying tactical campaigns across various channels.
• Collaborating with stakeholders to optimize customer targeting.
• Identifying new opportunities for customer engagement.

Skills

Automated multi-channel user journeys

Data management and reporting

Strong relationship-building skills

Planning and organizational skills

Experience with Braze or similar CEP

Knowledge of automated lifecycle programs

Email HTML coding

Experience in insurance or finance

Retention and loyalty program experience

Tools

Google Analytics

Tableau

Job description

Senior Talent Partner at RVU, the home of Confused.com, USwitch, TempCover and Money.co.uk

Department: Marketing Location: Cardiff Hybrid - Two Office Days Per Week About Us

Confused.com is the UK’s first comparison platform for car insurance. We’ve been helping customers since 2002 by empowering them to make better decisions around insurance and financial services. Our mission is simple: take away the confusion when comparing financial products and services to help you save time and money.

We’re part of RVU, a group of online brands (including Uswitch, Tempcover and Money.co.uk) that empowers people to make confident decisions across a range of household services.

What’s the role?

This is an exciting opportunity for a CRM Executive join our team on a fixed term basis for 12 months at Confused.com. 2026 looks to be an exciting year for our CRM team as we launch various AI initiatives to improve our customer journeys through an omni-channel approach, utilising email, SMS, push notifications & onsite personalisation.

Day to day, you’ll be working in a fast paced, multi-channel environment, perfect for candidates with hands‑on email and CRM marketing experience. We’re looking for someone who wants to take their career up a level with more responsibility, project ownership and who are looking to challenge themselves driving CRM to the next level.

What You’ll Do

• Developing and implementing automated customer journeys
• Deploying tactical campaigns
• Working with a broad range of stakeholders inside and outside the team
• You’ll also be independently coming up with new creative ways to:
• Optimise the best ways to target, and reward existing customers – whether it’s via email, SMS, or push notifications
• Find new opportunities to target customers

What we’re looking for

• Ability to create automated multi‑channel user journeys and complex workflows in a Customer Engagement Platform (CEP) to support objectives of improving engagement and conversion
• Good understanding of data management, analysis and reporting such as Google Analytics and Tableau
• Ability to build strong working relationships with key stakeholders within the business areas and the wider business to deliver timely and effective campaigns
• Strong planning and organisational skills, with proven ability to work to strict deadlines and manage multiple channels and campaigns simultaneously
• Experience using Braze or similar CEP
• Knowledge of automated lifecycle programs, dynamic content, testing methodologies and inbox placement
• Experience building SMS, push notifications and in‑app campaigns
• Basic email HTML coding experience
• Experience working within the insurance or finance market
• Experience working with retention and loyalty programmes

Our Commitment To You

At RVU we believe that we can be the change we wish to see in the world. We hold ourselves accountable to being open and inclusive teammates and community members. We embrace our differences and are committed to creating an inclusive environment that reflects the world we live in.

What We Offer

We want to give you a great work environment, support your growth both personally and professionally, and provide benefits that make your time at RVU even more enjoyable. Here are some of the benefits you can look forward to:

• 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
• A hybrid working approach with 2 in‑office days per week and up to 22 working days per year to “work from anywhere”
• Employer matching pension contributions up to 7.5%
• A one‑off £300 “Work from Home” budget to help contribute towards a great work environment at home
• Excellent maternity, paternity, shared parental and adoption leave policy, for those key moments in your life
• 25 days holiday (increasing to 30 days) + 2 days “My Time” per year
• Private medical cover, critical illness cover, dental plans and employee assistance programme
• Free gym access
• Employee discounts programme
• A healthy learning and training budget to support your development
• Electric vehicle and cycle to work schemes
• Regular events – from team socials to company‑wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected

Seniority level

• Associate

Employment type

• Contract

Job function

• Business Development and Sales