CRM Campaigns Lead — Remote-First & Flexible Hours

Pion; Greater London; On-site; GBP 30,000 - 42,000; Full time

Benefits offered by this job

Remote-first environment

Home setup allowance £200

Flexible working hours

Wellness allowance

Gym membership

Mental health support

Health cash plan

Partnership discounts

Job summary

Pion is seeking a CRM Executive to own and grow CRM programs across the US and ROW from a remote-first environment. You will plan and execute campaigns, manage the promotional calendar, and drive engagement with data-driven optimisation.

You will work with ESP platforms (Iterable, Braze, Klaviyo, Mailchimp) to build, deploy and report on campaigns, translating performance into ongoing improvements and collaborating with marketing to share best practices.

Qualifications

• Proven CRM experience in a B2C environment.
• Experience delivering CRM marketing calendars.
• Hands-on A/B testing with data-driven optimisation.
• Strong ESP experience to build, deploy, and report campaigns.
• Ability to translate campaign performance into improvements.

Responsibilities

• Own and manage US & ROW promotional calendar across email, push, and newsletters.
• Plan, build, and execute all US & ROW CRM communications.
• Support targeted campaigns to drive engagement and commercial performance.
• Lead the US CRM testing roadmap with A/B tests and insights.
• Produce weekly and monthly performance reporting and insights.
• Collaborate with CRM and marketing teams to share best practices.

Skills

CRM experience

Campaign planning

A/B testing

Data-driven optimization

Analytics

Tools

Iterable

Braze

Klaviyo

Mailchimp

Job description

Pion is seeking a CRM Executive to own and grow CRM programs across the US and ROW from a remote-first environment. You will plan and execute campaigns, manage the promotional calendar, and drive engagement with data-driven optimisation.

You will work with ESP platforms (Iterable, Braze, Klaviyo, Mailchimp) to build, deploy and report on campaigns, translating performance into ongoing improvements and collaborating with marketing to share best practices.