CRM Campaign Lead – Email & SMS Journeys

TQR Consultancy Ltd; Plymouth; On-site; GBP 60,000 - 80,000; Full time

Job summary

A fast-growing UK retailer is seeking a proactive CRM Executive to manage email and SMS marketing campaigns. This role involves planning, delivering, and analyzing CRM strategies, making it key to enhancing customer engagement. The ideal candidate will have over 2 years of experience in CRM or email marketing and strong analytical skills. The company offers a competitive salary alongside attractive benefits like a pension scheme and employee discounts.

Benefits

Competitive salary

Pension scheme

Long service awards

Employee discount

Cycle to work scheme

Qualifications

• At least 2 years' experience in CRM or email marketing.
• Familiarity with Google Analytics and other digital marketing tools is desirable.
• Experience working in a fast-paced environment with responsibility for timely campaign delivery.

Responsibilities

• Manage and deliver CRM email and SMS campaigns end-to-end.
• Build, test, and deploy engaging email and SMS communications.
• Conduct competitor and market analysis to identify trends.
• Monitor campaign performance and customer engagement.

Skills

CRM management

Email marketing

Analytical skills

Communication

Google Analytics

Tools

Klaviyo

CRM platforms

Job description

A fast-growing UK retailer is seeking a proactive CRM Executive to manage email and SMS marketing campaigns. This role involves planning, delivering, and analyzing CRM strategies, making it key to enhancing customer engagement. The ideal candidate will have over 2 years of experience in CRM or email marketing and strong analytical skills. The company offers a competitive salary alongside attractive benefits like a pension scheme and employee discounts.