Creative - EXTEND

BBC; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading media company in London is seeking a creative professional to develop social and digital content. This role involves producing engaging campaigns and collaborating with teams to deliver outstanding creative work. Ideal candidates will have strong copywriting skills, proficiency in design software, and a passion for storytelling in digital formats. Competitive salary of up to £40,000 available plus London Weighting.

Qualifications

• Ability to manage creative projects independently.
• Strong communication and pitching skills.
• Awareness of social and digital trends.
• Attention to detail and high standards.

Responsibilities

• Monitor social trends and integrate them into creative output.
• Produce compelling digital and social assets.
• Collaborate with teams and mentor junior creatives.
• Lead projects with clear direction.

Skills

Initiative

Strong copywriting

Proficiency in Premiere

Planning and organizational skills

Creative judgement

Tools

Photoshop

After Effects

Job description

JOB DETAILS

JOB BAND: C
CONTRACT TYPE: Permanent, Full-time
DEPARTMENT: BBC Studios Communication - EMEA
LOCATION: Television Centre - London
PROPOSED SALARY RANGE: Up to £40,000 plus £5,441 London Weighting depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

BBC EXTEND

This role is advertised as part of our BBC Extend programme for disabled people. To apply for this role you should identify as deaf, disabled or neurodivergent and must meet either the definition of disability in the Equality Act (2010) , or the definition of disability in the Disability Discrimination Act (1995) if applying in Northern Ireland. You're broadly defined as disabled under both acts if you have a physical or mental impairment that has a substantial and long‑term negative or adverse effect on your ability to do normal daily activities. This definition includes both apparent and non‑apparent conditions and impairments, and medical conditions such as Cancer, HIV or Multiple Sclerosis.
We are committed to making the process of applying for this role as accessible as possible. If you need to discuss adjustments or access requirements for the application process, or have any questions about our Extend programme, please contact [e-mail].
The BBC are fully committed to providing workplace adjustments to help eliminate barriers in the workface that disabled people face. To do this, we have our own dedicated BBC Access and Disability Service that provides assessments and support throughout employment with us. If you are successful in applying for this role and require workplace adjustments, we will work with you to get your adjustments in place.
If you'd like more information on BBC Extend, please visit the BBC Extend webpage. (EXTEND code: EX2324).

WE ARE BBC STUDIOS

A globally renowned media company borne of the BBC. We make and distribute the world’s most sought‑after TV, audio and digital content.
Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.

PURPOSE OF THE ROLE

Creatives in EMEA develop social and digital content, trails, and campaigns supporting BBC Studios’ branded services. They craft world‑class creative across platforms – social, print, digital out‑of‑home, affiliate, and sales – tailored to international audiences.
The ideal candidate is ambitious, passionate about social media, design, and production, taking ownership while collaborating effectively. They pitch ideas persuasively to stakeholders and are supported by senior creatives. Creativity should shine through every stage – from insights and brainstorms to execution and feedback.

WHY JOIN THE TEAM

EMEA Creative is part of BBC Studios’ award‑winning in‑house agency, producing multi‑platform campaigns for international BBC brands.
We thrive in a creative and collaborative, people‑first environment where individuality and authenticity are celebrated.
If you have the self‑awareness to acknowledge areas of development but are confident in other areas of this job description, we’d love to hear from you.

YOUR KEY RESPONSIBILITIES AND IMPACT

• Monitor social trends and platform innovations, integrating them into creative output and ensuring cultural relevance across regions.
• Produce compelling digital and social assets (GIFs, banners, pre‑rolls, memes, OOH) and develop insight‑driven campaigns from briefs.
• Pitch ideas persuasively using scripts, references, treatments, and storyboards; direct and produce small‑scale shoots with production support.
• Write brand‑aligned copy and concepts while maintaining high creative and production standards, delivering on time and on budget.
• Collaborate with teams and stakeholders, fostering strong relationships, providing constructive feedback, and mentoring junior creatives.
• Lead and inspire creative teams, driving projects forward with clear direction, solution‑focused refinement, and editorial accuracy.

YOUR SKILLS AND EXPERIENCE

ESSENTIAL CRITERIA

• Initiative, flexibility, and independence in managing creative projects.
• Strong copywriting, ideation, and editing skills, with clear communication and pitching ability.
• Proficiency in Premiere, Photoshop, and After Effects, plus familiarity with production tools and processes.
• Ability to interpret marketing strategies and deliver creative work to brief.
• Awareness of social, digital, and broadcast trends, with proven creative excellence in these areas.
• Strong planning, organisational, and stakeholder communication skills, with resilience under pressure.
• Creative judgement and attention to detail, ensuring high standards across all outputs.

DESIRED BUT NOT REQUIRED

• Drive to create award‑winning work and passion for art and media.
• Light design skills to complement core creative capabilities.
• Experience working with talent and influencers, building cultural awareness across regions.
• Budget and timeline management expertise.
• Health and safety knowledge relevant to production environments.
• Tact, sensitivity, and ability to mentor junior creatives to elevate team output.

If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.

Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

Redeployment

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

Information at a Glance

This is your BBC

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world's best loved content, and the BBC's mission to inform, educate and entertain.