Country Marketing Manager, Netherlands & Nordics - Fixed Term Contract

Capital Group; Greater London; On-site; GBP 58,000 - 83,000; Full time

Benefits offered by this job

Flexible work options

Health benefits

Charitable matching gifts

Job summary

Capital Group seeks a Country Marketing Manager for the Netherlands & Nordics to lead region-specific marketing strategy, events, PR, and campaigns. You’ll localize content, manage distribution partners, and collaborate with sales and central marketing to drive growth.

You’ll contribute to analytics, plan budgets, and mentor teams. English and Dutch fluency are essential, and the role offers a competitive base salary, bonuses and retirement contribution, with flexible work options.

Qualifications

• 5+ years marketing experience within the financial industry covering the Netherlands.
• Strong skills across the full marketing mix, including strategic marketing, PR, events, advertising, content creation and thought leadership.
• Strong written and oral communication skills; native-level Dutch fluency preferred, alongside English.
• Strong business analysis skills.
• High levels of energy and commitment, and the ability to meet tight deadlines and prioritise effectively.
• Ability to coordinate and project manage delivery of key initiatives.
• Ability to interface with internal and external sales channels, develop tools and content to address needs.
• Strong interpersonal communication skills, building and maintaining strong working relationships.

Responsibilities

• Creating and executing the region-specific marketing strategy and plan, and country-specific marketing activities including proprietary and third-party events, central, regional and local campaigns, localisation of content, content distribution, PR, analytics, campaigns with distribution partners.
• Supporting the day-to-day activities of local business development teams
• Advise stakeholders on the availability and use of relevant pieces from our sales toolkits,
• Working with central marketing teams to localise the toolkit where needed
• Plan, schedule and deploy specific elements of the toolkit in the local market.

Skills

Marketing strategy

PR & events

Advertising & campaigns

Content creation

Thought leadership

Dutch fluency

English proficiency

Job description

“I can be myself at work.”

You are more than a job title. We want you to feel comfortable doing great work and bringing your best, authentic self to everything you do. We value your talents, traditions, and uniqueness—and we’re committed to fostering a strong sense of belonging in a respectful workplace.

We intentionally seek diverse perspectives, experiences, and backgrounds, investing in a culture designed to celebrate differences. We believe that belonging leads to better outcomes and a stronger community of associates united by our mission. At Capital, we live our core values every day: Integrity, Client Focus, Diverse Perspectives, Long‑Term Thinking, and Community.

“I can influence my income.”

You want to feel recognized at work. Your performance will be reviewed annually, and your compensation will be designed to motivate and reward the value that you provide. You’ll receive a competitive salary, bonuses and benefits. Your company‑funded retirement contribution will factor in salary and variable pay, including bonuses.

“I can lead a full life.”

You bring unique goals and interests to your job and your life. Whether you’re raising a family, you’re passionate about where you volunteer, or you want to explore different career paths, we’ll give you the resources that can set you up for success.

• Enjoy generous time‑away and health benefits from day one, with the opportunity for flexible work options
• Receive 2-for-1 matching gifts for your charitable contributions and the opportunity to secure annual grants for the organizations you love
• Access on‑demand professional development resources that allow you to hone existing skills and learn new ones

The European Client Marketing department is responsible for understanding the needs of our target audiences, defining their client journeys, and creating corporate, audience and product‑level value propositions and content. We build an integrated marketing communications plan to deliver these messages and provide dedicated sales tools, content and assets to support sales teams. We execute European and country‑specific marketing plans and campaigns and tailor global content and themes to the European market and our audience’s agenda.

The Country Marketing Manager, Netherlands & Nordics is responsible for delivering high‑quality client marketing activity across the combined region, executing agreed regional strategy and priorities within defined budget and operating frameworks. Reporting into the Head of EMEA marketing, the role focuses on execution excellence, strong sales partnership and market insight.

Primary Responsibilities

Creating and executing the region‑specific marketing strategy and plan, and country‑specific marketing activities including:

• Proprietary and third‑party events
• Central, regional and local campaigns
• Localisation of content
• Content distribution
• PR
• Analytics
• Campaigns with distribution partners

Supporting the day‑to‑day activities of local business development teams

• Advise stakeholders on the availability and use of relevant pieces from our sales toolkits,
• Working with central marketing teams to localise the toolkit where needed.
• Plan, schedule and deploy specific elements of the toolkit in the local market.

Skills & Experience

• You have 5+ years marketing experience of working within the financial industry covering the Netherlands; Experience of broader region including Nordics would be beneficial but not essential.
• You possess strong skills across the full marketing mix, including strategic marketing, PR, Events, Advertising, content creation and thought leadership
• You have strong written and oral communication skills; native‑level Dutch fluency preferred, alongside English.
• You have strong business analysis skills
• You have high levels of energy and commitment, and the ability to meet tight deadlines and prioritise effectively
• You have the ability to coordinate and project manage delivery of key initiatives
• You can interface effectively with internal and external sales channels, understand their feedback and develop tools and content to address their needs
• You have strong interpersonal communication skills, building and maintaining strong working relationships.

“I can learn more about Capital Group.”

At Capital Group, the success of the people who invest with us depends on the people in whom we invest. That’s why we offer a culture, compensation and opportunities that empower our associates to build successful and prosperous careers. Through nine decades, our goal has been to improve people’s lives through successful investing. We know that our history is a testament to the strength of the people we hire. More than 9,000 associates in 30+ offices around the world help our clients and each other grow and thrive every day. Find us on LinkedIn, Instagram, YouTube and Glassdoor.

In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital’s annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.

You can learn more about our compensation and benefits here.

* Temporary positions in the United States are excluded from the above mentioned compensation and benefit plans.

* We are an equal opportunity employer, which means we comply with all federal, state and local laws that prohibit discrimination when making all decisions about employment. As equal opportunity employers, our policies prohibit unlawful discrimination on the basis of race, religion, color, national origin, ancestry, sex (including gender and gender identity), pregnancy, childbirth and related medical conditions, age, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, citizenship status, AIDS/HIV status, political activities or affiliations, military or veteran status, status as a victim of domestic violence, assault or stalking or any other characteristic protected by federal, state or local law.