Content Writer

eight&four; Greater London; On-site; GBP 28,000 - 45,000; Full time

Benefits offered by this job

Remote working predominantly – 2 days

Private Healthcare & Life Insurance

25 Days+ Holiday

Team socials

Campaigns and offsites

Job summary

eight&four is seeking a Content Writer (mid-weight) passionate about social media writing and storytelling. You will guard editorial direction, ensure content aligns with strategy, and stay ahead of trends in culture and innovation.

You will craft engaging social content, develop editorial calendars, and collaborate with creatives to deliver compelling campaigns across channels, while adapting tone to different brands and briefs.

Qualifications

• Ability to write accurate, clear, concise and grammatically correct copy.
• Strong storytelling for short-form content.
• Experience writing for different social channels.
• Able to flex content ideas and tone across brands/ sectors.
• Understanding of commercial content and audience targeting.
• Keeps up with cultural trends and ideation.
• Attention to detail with proactive ideation.
• Interest in audience insights and strategic content planning.
• Passion for advertising and branded content.
• Experience in a creative environment.
• Strong interpersonal skills for relationships and collaboration.

Responsibilities

• Write engaging content for social channels.
• Produce long and short-form storytelling for varied placements.
• Lead on creating and delivering editorial calendars.
• Collaborate with creatives, producers, video editors & co-creators to develop stories.
• Interpret client briefs with strategists to develop content plans / proposals.
• Adapt content ideas and copy for different social channels with platform nuances.
• Support editorial strategy to align brand and content output.

Skills

Copywriting

Storytelling

Social media writing

Tone adaptation

Commercial content

Cultural trends

Audience insights

Branded content

Interpersonal skills

Organisational skills

Independent working

Tools

Video editing tools

Job description

We are looking for aContent Writer (mid-weight)who is passionate aboutsocial media writing, with a keen eye for storytelling, strong copywriting skills and creative ideation. You’ll act as a content guardian for your accounts, ensuring our creative output is rooted in editorial strategy, shaped by social best practices and always ahead of what’s trending in culture and innovation.

Core Responsibilities

• Write engaging content for social channels
• Produce long & short-form storytelling for a variety of social & digital placements

• Lead on the creation & delivery of high-impact editorial calendars

• Push creative thinking & work closely with creatives, producers, video editors & co-creators to develop compelling stories to support your editorial plans

• Work closely with strategists & creatives to interpret client briefs & develop content plans / campaign proposals

• Adapt content ideas & copy for different social media channels, understanding platform nuances and tone

• Support other editorial & strategy colleagues in developing editorial strategies for clients – helping them to align their overall brand and creative proposition with their wider content output

Requirements

Must-Haves

• Ability to write accurate, clear, concise and grammatically correct copy

• A strong understanding of storytelling for short-form content

• A background in writing for different social channels (including dark formats)

• An ability to flex your content ideas & tone across different brands/sectors

• A good understanding of commercial content and what stories will beattractive to which audiences
• A keen eye for cultural trends & an ability to ideate reactively

• Non-stop ideas and strong attention for detail

• An interest in audience insights & approaching content strategically

• A passion for advertising and branded content

• Experience working in a creative environment

• Strong interpersonal skills that allow you to build relationships

• Ability to work both independently and collaboratively

• Organised, proactive, and able to manage multiple tasks

Nice-to-Haves

• Experience generating content ideas for Reddit, Twitch & Discord

• Experience pulling together shotlists / writing scripts & attending client shoots

• Understanding of video editing capabilities / experience with social editing tools

• Ability to convey & present your ideas in slide format

Benefits

• Named in Campaign Magazine's Best Places to Work 8 years running
• Remote working predominantly - 2 day in the office per week
• Private Healthcare & Life Insurance, 25 Days+ Holiday
• Team Mini breaks in the UK and abroad, Regular Socials
• Culture: Open, Engaged & Inspirational