Content Strategist

Zone & Co; United Kingdom; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading SaaS firm is seeking a skilled Content Strategist to drive their content strategy. You will leverage AI for efficient content creation and optimization while managing cross-functional teams. The ideal candidate has 7+ years in B2B content marketing, particularly in SaaS or fintech. This is a remote position that offers flexibility and a comprehensive benefits package.

Benefits

Flexible working hours

Comprehensive benefits package

Qualifications

• 7+ years of experience in B2B content marketing, ideally within SaaS or fintech.
• Proven track record in content strategy and editorial management.
• Deep expertise in building AI tools for content creation and optimization.

Responsibilities

• Own and execute the global content strategy aligned with business goals.
• Use AI tools to scale production and track performance.
• Analyze performance and report results against KPIs.

Skills

B2B content marketing

Content strategy

SEO

Project management

AI tools for content

Tools

CMS platforms

SEO tools

Digital marketing systems

Job description

Overview

Zone & Co is a leading SaaS company committed to freeing finance teams from clunky, disparate systems and manual processes. Our portfolio of solutions is built on the Oracle NetSuite platform and offers advanced automation and integration across functions including billing & revenue recognition, reporting, Payroll, AP automation, payments, reconciliations, and approvals. We support over 4,000 companies worldwide with a growing, innovation-minded team of over two hundred people across North America, Europe and Asia Pacific.

We are excited to welcome talented individuals who want to grow with us. If this sounds interesting, we’d love to hear from you!

About the role: We’re looking for a next-generation content strategist who’s more than a writer—someone who blends AI, creativity and buyer empathy to move people. You will drive clarity over jargon, authenticity over fluff, and transform complex ideas into simple, sharp, relatable content that reflects audience needs and priorities.

You will lead the content function end-to-end, from strategy to execution and from original insights to repeatable systems. You will sharpen and scale Zone & Co’s voice to be consistent, human, and unmistakably ours, building a content engine that drives real business impact across channels. You will use AI as a creative tool, stay ahead of advancements, experiment with new tactics, and coach writers on responsible AI use. You will partner with SMEs, sales, product and marketing to deliver content that educates, inspires, and converts. This role also exemplifies excellent customer service and upholds the Company core values, culture, policy and procedures at all times.

In this role, you will:

• Own and execute the global content strategy, aligned with business goals and audience needs.
• Use AI tools and workflows to boost efficiency, scale production, and track performance.
• Apply SEO, AEO, and GEO strategies to maximize content reach and discoverability.
• Manage contractors and cross-functional teams to deliver high-quality, on-brand content on time.
• Lead content ideation, develop engaging assets across formats, and manage the content calendar.
• Analyze performance, optimize based on insights, and report results against KPIs.
• Repurpose content into videos, infographics, and interactive formats to expand impact.
• Mentor team members, provide feedback, and establish best practices for consistency and innovation.
• Stay ahead of trends, tools, and competitor strategies to keep content competitive and cutting-edge.
• Partner with marketing and design teams to deliver compelling content across the customer journey.

Let’s talk about what you need to excel

• 7+ years of experience in B2B content marketing, communications, or a related role, ideally within SaaS or fintech.
• Proven track record in content strategy, editorial management, or similar marketing functions.
• Deep expertise in building and leveraging AI tools for content creation, optimization, and scale.
• Solid understanding of SEO, AEO, and GEO strategies, with hands-on experience in content discoverability and distribution.
• Experience managing contractors and freelancers, with clear direction, feedback and quality control.
• Adept at aligning content with business objectives and audience needs through strategic thinking.
• Expertise in content lifecycle management, from ideation to execution and optimization.
• Proficiency with CMS platforms, SEO tools, and digital marketing systems.
• Strong project management skills with the ability to balance multiple projects, deadlines and stakeholders.
• Excellent written and verbal communication, with the ability to adapt messaging for diverse audiences and platforms.
• Data-driven mindset with experience measuring performance and optimizing content.
• Collaborative and effective at stakeholder management across teams and global regions.

Zone’s benefits are designed to enrich life beyond the workplace. As a fully remote company, we prioritize flexibility and balance. Explore our comprehensive list of benefits at Zoneandco.com.

Zone and Co is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity, or any other factor protected by applicable federal, state, or local laws.

We strongly encourage candidates of all backgrounds and identities to apply. Zone & Co is committed to building an equitable, inclusive, and supportive place for you to do your greatest work.