Content Marketing Manager

TipTopJob; Crewe by Farndon; On-site; GBP 30,000 - 35,000; Full time

Job summary

A reputable property development company in Cheshire is seeking a Content Marketing Manager to create and manage compelling content. This role involves developing strategies aligned with business goals and engaging various audiences through multiple digital channels. The ideal candidate has 3-5 years of content marketing experience, exceptional writing skills, and a collaborative mindset. Competitive salary and benefits including vacation days and pension scheme are offered.

Benefits

Salary of GBP 30-35k per annum

25 days holiday + bank holidays

Early finish on Fridays

Summer and year-end parties

Pension Scheme and incentive package

Free on-site parking

Long service awards with additional holiday

Qualifications

• 3-5 years of experience in content marketing, communications, or copywriting.
• Strong understanding of digital marketing strategies.
• Experience in the property development sector is desirable.

Responsibilities

• Develop engaging content across multiple formats.
• Support execution of content strategy aligned with business objectives.
• Manage and grow digital presence on key channels.
• Translate complex topics into accessible narratives.
• Create thought leadership content.
• Collaborate with sales and planning teams.

Skills

Content marketing experience

Exceptional writing and editing skills

Understanding of digital marketing channels

Proactive story identification

Simplifying technical topics

Collaborative mindset

Familiarity with analytics tools

Experience in property development

Understanding of UK planning system

Experience managing external agencies

Job description

Location: Crewe, Cheshire

Salary: A GBP 30,000 : A GBP 35,000 per annum

Vacancy Type: Permanent, Full Time

The Role

The company looking for a Content Marketing Manager to join their marketing and communications team in Cheshire. Reporting to the Head of Marketing and Comms, you’ll play a pivotal role in creating and managing compelling content that brings the Property Group brand and projects to life.

Your work will help communicate their expertise across land promotion, planning, and property development to a range of professional audiences, including landowners, investors, local authorities, and industry partners. You’ll be responsible for developing content that supports business development, stakeholder engagement, and brand awareness.

Content Creation

Develop and deliver engaging, on‑brand content across multiple formats, including website copy, press releases, case studies, social media posts, newsletters, project profiles, and marketing collateral.

Content Strategy

Support the development and execution of a content strategy that aligns with Mullers business objectives and target audiences.

Channel Management

Manage and grow Mullers presence across key digital channels, including LinkedIn, the company website, and email campaigns.

Storytelling And Messaging

Translate complex planning and property proposals into clear, accessible narratives that resonate with both technical and non‑technical audiences.

Thought Leadership

Support the creation of thought leadership content that showcases Mullers expertise in land promotion, planning, and development policy.

Sales And BD Support

Collaborate with business development, sales, and planning teams to produce materials that support Mullers development pipeline.

Brand Consistency

Ensure all content reflects Muller Property Groups brand tone, values, and visual identity.

Industry Monitoring

Stay up to date with planning policy updates, property market trends, and industry developments to identify timely content opportunities.

Skills And Qualifications

• 3-5 years of experience in content marketing, communications, or copywriting, ideally within property, construction, or professional services
• Exceptional writing and editing skills, with the ability to craft engaging content for B2B audiences
• Strong understanding of digital marketing channels, including LinkedIn, Google Ads, and email campaigns
• A proactive approach to identifying stories and opportunities that align with company goals
• Ability to simplify technical topics (e.g. planning policy, land strategy) into clear, engaging messages
• Collaborative mindset, comfortable working with cross‑functional teams such as planning, sales, and development
• Familiarity with analytics tools (e.g. Google Analytics, LinkedIn analytics, CRM platforms / HubSpot) to track performance and inform improvements
• Experience in the property development, land promotion, or construction sector (Desirable)
• Understanding of the UK planning system and its stakeholders (Desirable)
• Experience managing or briefing external creative agencies and PR partners (Desirable)

Benefits

• Salary of A GBP 30:35k per annum
• 25 days holiday + bank holidays (with leave increasing with tenure)
• Early finish on Fridays
• Summer and EOY Parties, and team socials
• Pension Scheme and incentive package
• Free on‑site parking
• Long service awards, including additional holiday entitlement

If you feel you are a suitable candidate and would like to work for this reputable company, please do not hesitate.