Consumer PR Lead: Media Strategy & Events

Tesco UK; Welwyn Garden City; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading supermarket and technology firm is seeking a motivated PR professional to develop and execute innovative consumer PR strategies. The ideal candidate will have strong writing skills, experience with media relations, and the ability to manage diverse PR events. This role emphasizes collaboration within a dynamic team and supports flexible working arrangements. Join us to make an impact and shape our brand representation in the media.

Responsibilities

• Deliver a multi-layered consumer PR plan aligned to strategy and seasonal priorities.
• Manage PR events and activations, ensuring innovation and excitement for journalists and customers.
• Write compelling press materials and manage approvals.
• Identify opportunities to amplify activity across other channels.
• Build strong relationships with journalists and media outlets.
• Collaborate with internal stakeholders and external agencies to create high-performing partnerships.
• Set clear KPIs and track results to demonstrate impact.
• Stay ahead of PR trends and bring fresh ideas to the table.

Skills

Experience working with journalists and managing agencies

Strong copywriting and communication skills

Ability to plan and deliver projects and events at pace

Excellent organisational skills and attention to detail

Collaborative, can-do approach and enthusiasm for PR

Experience managing budgets and tracking results

Job description

A leading supermarket and technology firm is seeking a motivated PR professional to develop and execute innovative consumer PR strategies. The ideal candidate will have strong writing skills, experience with media relations, and the ability to manage diverse PR events. This role emphasizes collaboration within a dynamic team and supports flexible working arrangements. Join us to make an impact and shape our brand representation in the media.