Conceptual Creative - Solo or duo - Hybrid - Freelance Talent Pool

Zinc Network; City Of London; Remote; GBP 40,000 - 70,000; Part time

Job summary

A leading social change organization is seeking a conceptual creative to develop impactful campaigns addressing global issues. The role demands collaboration with a diverse team and offers the flexibility of remote work. Ideal candidates will have a strong portfolio and experience in behaviour-change campaigns. This is a unique chance to work on projects that matter and make a real-world impact.

Benefits

Creative freedom

Impactful work

Flexible working conditions

Qualifications

• Proven track record as a conceptual creative.
• Strong scripting and design skills.
• Experience in behaviour-change campaigns is a bonus.
• Fluency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience working with global clients and cross-cultural projects.

Responsibilities

• Generate bold, thought-provoking concepts for social change campaigns.
• Collaborate with creative director and multidisciplinary teams.
• Oversee execution of concepts as they go into production.
• Create pitch decks and presentations that impress.

Job description

Overview

Introducing Zinc Network

Zinc Network's mission is to nurture open societies and protect them from threats such as disinformation, violent extremism, and malign influence. Zinc conceptualises and creates programs, interventions, and strategic communications campaigns around some of the world’s most complex problems – from disinformation to extremism, media capture to authoritarianism. We are headquartered in London with 60+ team members from diverse professional and cultural backgrounds. Zinc works with a broad range of governmental, NGO, and private sector clients, including the UK Home Office (HO); the UK Foreign, Commonwealth and Development Office (FCDO); the United States Agency for International Development (USAID); the U.S. Department of State (DOS); UN agencies and missions; and foundations.

About the role:

Are you a visionary creative who thrives on crafting ideas that make a real-world impact? Zinc Network is expanding its talent pool and we\'re looking for top-tier freelance conceptual creatives—whether you\'re an art director/copywriter duo or a solo powerhouse. If you\'re eager to shape compelling campaigns that drive social change around the world, this is your chance to work on projects that truly matter.

Once approved to join our talent pool, you’ll be one of our go-to creatives when the right brief comes in, contributing to high-profile, purpose-driven campaigns aimed at tackling some of the world’s most important issues.

Please note: we’re looking for seasoned agency creatives. Applications without a portfolio or relevant experience won’t be considered.

What You’ll Do

As a creative at Zinc, your mission will be to generate bold, thought-provoking concepts for social change campaigns. You’ll collaborate closely with our creative director, strategists, and multidisciplinary teams to ensure messages resonate with our audiences and inspire action. You might also oversee the execution of your concepts as they go into production. Either way, you’ll play a key role in campaigns that aim to shift behaviours and drive real change.

We’re looking for creatives who are not only brilliant thinkers but also nimble problem-solvers, able to turn a variety of briefs—from hard-hitting ATL campaigns to youth-focused social content—into high-impact creative solutions. You’ll work with our world-class audience research and local consultants to craft culturally relevant concepts, even in unfamiliar territories. Presenting your ideas with confidence and clarity, you’ll develop decks that bring your vision to life with stunning visual mockups and scripts.

Why Zinc?

· Impactful Work: Work on global campaigns that drive meaningful change.

· Creative Freedom: You’ll have room to push boundaries and explore innovative ideas.

· Diverse Collaboration: Join forces with a passionate, international team of strategists, filmmakers, designers, and change-makers.

· Flexibility: Work remotely, on your terms, while making a global difference.

Your Key Responsibilities

• Dream up and deliver creative concepts that resonate across platforms—digital, social, video, print, and experiential.
• Communicate your ideas compellingly, both internally and to clients.
• Create pitch decks and presentations that wow with strong visuals, narratives, and mockups.
• Collaborate with clients and partners to refine creative strategies that align with their goals.
• Contribute to brainstorming sessions and present your ideas with confidence.
• Maintain high standards in everything you deliver, from initial concepts to final assets.
• Take feedback on board and iterate to ensure client and internal satisfaction.

What We’re Looking For

• Creative Firepower: You have a proven track record as a conceptual creative in advertising, social change, or related sectors, with a portfolio to back it up. Previous experience in behaviour-change campaigns is a bonus.
• Visual and Verbal Storytelling: You excel at bringing narratives to life across multiple platforms, with strong scripting and design skills.
• Collaborative Spirit: You\'re comfortable working with strategists, designers, producers, and clients alike.
• Cultural Sensitivity: You can adapt your ideas to resonate with diverse audiences, including those in unfamiliar geographies.
• Communication Skills: Whether pitching concepts or writing copy, your ideas come through clearly, creatively, and convincingly.
• Software Mastery: You’re fluent in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and have a solid understanding of social media platforms and their unique creative needs.
• Professionalism: Excellent time management, organization, and attention to detail are second nature to you.
• International Experience: Experience working with global clients and cross-cultural projects is highly desirable
• Fluent English (written and spoken).
• Proficiency in Adobe Creative Suite.
• Strong portfolio showcasing conceptual work.
• Positive, can-do attitude, including a willingness to take feedback, and the flexibility to tackle challenges as they arise.

Conditions of Employment:

Candidates who receive a job offer will be required to:

• Disclose any previous disciplinary action against them resulting from substantiated safeguarding (including any breaches involving trafficking-related activities) or workplace investigation.
• Undergo background checks including employment verification, sexual offender registry (as available), identity confirmation, and anti-terrorism vetting.

Area of Selection:

We’re committed to hiring a diverse workforce from different professional and cultural backgrounds, and to that end, we encourage a variety of people to apply to join our company to represent the diverse range of subjects associated with our projects.

Application Process

Please include a cover letter stating how you meet each of the requirements.

If you require an accommodation to be made at any point throughout the recruitment process, please advise us when contacted