Commercial Finance Business Partner

Dentsu, Inc.; Greater London; Hybrid; GBP 70,000 - 85,000; Full time

Job summary

A global marketing and communications company is hiring a Commercial Finance Business Partner in London. This permanent role focuses on delivering financial insights and supporting revenue targets within the Media Practice. Candidates should be fully qualified accountants with experience in budgeting and forecasting. The company offers a competitive salary and a flexible working environment.

Benefits

Competitive salary

Tailored benefits package

Flexible working arrangements

Qualifications

• Proven experience in budgeting, forecasting, and project cost control.
• Strong relationship-building and influencing skills.
• Demonstrated ability to interpret data and identify opportunities.

Responsibilities

• Provide analysis and challenge through financial insights.
• Lead budgeting and forecasting for designated profit centres.
• Collaborate with finance teams for accurate P&L reporting.
• Own worldwide revenue forecasting for media investment.
• Review and prepare business cases for media inventory.
• Identify initiatives to improve margins and implement best practices.
• Provide ongoing support on commercial and financial issues.
• Support pitch teams with accurate income projections.

Skills

Financial Planning & Analysis Expertise

Stakeholder Management & Influence

Analytical & Continuous Improvement Focus

Accuracy & Deadline Management

Education

Fully qualified accountant (ACCA, CIMA, ACA, or similar)

Tools

Microsoft Excel

PowerPoint

Job description

Job Description:

Dentsu is an integrated growth and transformation partner to the world's leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Amplifi is an important part of our world‑class offering - is the supply‑side platform of dentsu, consisting of three pillars: Investment Management, Media Trading (Media Owner Services and Principal Buying) and Content (Original Partnerships & Entertainment); all underpinned by Supply‑Side Management practises. Amplifi is the investment and innovation arm of dentsu across all media channels and entertainment content. The proposition is based on the delivery of value for all in everything we do. Our focus is to deliver the best possible media value for clients through leveraged media buying, sustainable media income and enable innovation with the supply‑side with product, services and capabilities.

We're hiring for a Commercial Finance Business Partner as part of Amplifi Global, based in London.

Purpose of the Role

The purpose of this role is to partner with the Amplifi Global and Integrated Growth Solutions (IGS) teams, to provide financial advice and guidance, in support of the achievement of revenue and margin targets and delivery of strategic goals within the Media Practice of Dentsu International.

Key Responsibilities

• Financial Insight & Decision Support: Provide analysis and challenge through financial insights, enabling business partners to make informed decisions and achieve targets.
• Budgeting & Forecasting Ownership: Lead budgeting and forecasting for designated profit centres, offering interpretation, guidance, and actionable insights.
• Global Accounting & Reporting: Collaborate with Amplifi Global and local finance teams to ensure accurate P&L reporting, contractual deliverables, and compliance.
• Revenue Forecasting & Pipeline Analysis: Own worldwide revenue forecasting for media investment and content, delivering insights to guide future investment decisions.
• Investment Appraisal & Financial Modelling: Review and prepare business cases for media inventory and new initiatives, including risk assessment and financial modelling.
• Profitability & Process Improvement: Identify initiatives to improve margins and implement best‑practice financial processes, enhancing data quality and consistency.
• Commercial & Specialist Support: Provide ongoing and ad‑hoc support on commercial, financial, legal, tax, and audit issues; work with specialist teams to ensure fair financial frameworks and transfer pricing compliance.
• New Business Growth & Projections: Support pitch teams with accurate income projections, ensuring assumptions align with contract negotiations to maximise value and compliance.

Qualifications + Skills

• Professional Qualification: Fully qualified accountant (ACCA, CIMA, ACA, or similar) with post‑qualification experience.
• Financial Planning & Analysis Expertise: Proven experience in budgeting, forecasting, and project cost control; advanced Microsoft Excel skills and ability to create management reports in PowerPoint.
• Stakeholder Management & Influence: Strong relationship‑building and influencing skills across finance and non‑finance teams; excellent verbal and written communication.
• Analytical & Continuous Improvement Focus: Demonstrated ability to interpret data, identify opportunities for improvement, and deliver initiatives beyond day‑to‑day tasks.
• Accuracy & Deadline Management: Superior attention to detail with strong self‑review capability; highly organized and able to prioritise effectively under tight deadlines.

What we offer

• This is a permanent role.
• The team is based in our London office but operates under flexible working arrangements.
• As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.

We recognize the importance of work‑life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at [e-mail], quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

#LI-Hybrid

Location: London

Brand: Global Functions

Time Type: Full time

Contract Type: Permanent