Commercial and Marketing Manager

CM recruitment; Greater London; Hybrid; GBP 40,000 - 45,000; Full time

Job summary

A leading travel team in Greater London is seeking an experienced Marketing and Commercial Manager to lead marketing strategies and campaigns. This role involves managing a small team, driving product profitability, and building relationships with industry partners. Candidates should have a strong background in both digital and offline marketing. This position offers a salary of £40-45K and a flexible working model of 2 days in the office and 3 from home.

Qualifications

• Experience in a senior marketing, product, or commercial role, ideally in travel or tourism.
• Strong background in digital and offline marketing.
• Proven track record in results-oriented campaigns.

Responsibilities

• Lead marketing and product strategies to support business goals.
• Plan and deliver multi-channel marketing campaigns.
• Build relationships with industry partners.

Skills

Experience in a senior marketing, product, or commercial role

Strong track record in digital and offline marketing

Confident communicator with negotiation skills

Proven leadership of small teams

Skilled in analysing data to support commercial decisions

Knowledge of product development and pricing strategies

Job description

Marketing and Commercial Manager

Marketing and Commercial Manager required by an award-winning, super-friendly travel team. This experiential tour operator has tweaked their structure a little recently, creating an opportunity for an experienced travel industry professional to join them in the capacity explained further below. Salary 40-45K. 2 days in their London office, 3 from home.

Key Responsibilities

• Lead marketing and product strategies that support business goals.
• Ensure products stay profitable and relevant in the market.
• Support sales and revenue targets by managing budgets and identifying new growth opportunities.
• Share key performance data with senior leaders to inform business decisions.

Marketing & Brand Growth

• Plan and deliver multi-channel marketing campaigns to attract and retain customers.
• Manage digital (paid ads, SEO, email, social) and offline (PR, partnerships) marketing efforts.
• Help shape pricing and revenue strategies based on market trends and competitor activity.

Partnerships & External Relations

• Build strong relationships with industry partners like tourist boards and cruise lines.
• Support supplier negotiations and manage external agencies to ensure value and alignment.

Performance & Insights

• Use data to improve messaging, products, and marketing results.
• Regularly review campaign and product performance to guide future strategy.

Team Management

• Lead a small, cross-functional team in marketing and product.
• Set goals, encourage innovation, and ensure team efforts align with business priorities.

Skills & Experience

• Experience in a senior marketing, product, or commercial role, ideally in travel or tourism.
• Strong track record in digital and offline marketing with focus on results and ROI.
• Confident communicator with negotiation skills and experience managing partnerships.
• Proven leadership of small teams, with a collaborative and goal-driven approach.
• Skilled in analysing data to support commercial decisions.
• Knowledge of product development, supplier management, and pricing strategies.

If you are interested in this exciting new role and your experience reflects the criteria stated above please send your CV asap to [e-mail]