Category Strategy & Shopper Activation Lead

Karo Healthcare; Maidenhead; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A dynamic personal-care company in Maidenhead is seeking a Category Development and Shopper Execution Manager for a 1-year maternity cover. This role requires strong analytical and strategic skills to shape category strategy and influence key retail partners. The ideal candidate will have at least 3 years of experience in a blue-chip environment and proven skills in category management and analysis. You'll thrive in a fast-paced setting, leading to significant impact in an international team.

Benefits

Flexible schedule

Growth opportunities

Positive work environment

Qualifications

• Minimum 3 years' experience in a blue-chip, fast-moving environment.
• Proven experience in category management.
• Strong understanding of category analysis and key growth drivers.
• Hands-on experience with key analytical tools.

Responsibilities

• Own and elevate category management relationships with retailers.
• Analyse data for actionable in-store improvements.
• Translate growth drivers into sales opportunities and execution tactics.
• Drive Karo distribution strategy across retailers.

Skills

Analytical skills

Category analysis

Relationship building

Strategic thinking

Communication

Education

Degree educated

Tools

Nielsen

Space Planning

Dunnhumby

Kantar

Job description

A dynamic personal-care company in Maidenhead is seeking a Category Development and Shopper Execution Manager for a 1-year maternity cover. This role requires strong analytical and strategic skills to shape category strategy and influence key retail partners. The ideal candidate will have at least 3 years of experience in a blue-chip environment and proven skills in category management and analysis. You'll thrive in a fast-paced setting, leading to significant impact in an international team.