Category Insights Manager

Michael Page; Royal Borough of Greenwich; Hybrid; GBP 60,000 - 85,000; Full time

Benefits offered by this job

Hybrid working

Flexible environment

Job summary

Michael Page in the United Kingdom is seeking a Category Insights Manager to lead category, shopper and consumer insight analysis, identifying growth opportunities and supporting strategic decision making. You will analyse EPOS, retail and market data to deliver actionable recommendations and category reviews.

Collaborating with Sales and Marketing, you will shape category strategy, forecasting, and innovation projects, while managing external insight partners to maximise data value.

Qualifications

• Experience within Category Insights, Category Development, Category Analysis or Consumer Insights in an FMCG environment.
• Strong experience using IRI, Nielsen, Kantar, retailer EPOS or similar data sources.
• Advanced Excel and PowerPoint skills.
• Confident translating data into clear commercial recommendations and narratives.
• Strong presentation and stakeholder management skills.

Responsibilities

• Lead category, shopper and consumer insight analysis to identify growth opportunities and support strategic decision making.
• Analyse EPOS, retail and market data to deliver actionable recommendations, performance reporting and category reviews.
• Monitor category trends, competitor activity and promotional performance to identify risks and opportunities.
• Partner with Sales and Marketing teams to develop insight-led recommendations, customer presentations and growth strategies.
• Support forecasting, commercial planning, innovation projects and new product launches through data-driven analysis.
• Manage relationships with external insight partners, ensuring the business maximises the value of available data and research.

Skills

Category insights experience

Advanced Excel

PowerPoint

Analytical skills

Stakeholder management

Tools

IRI

Nielsen

Kantar

Retailer EPOS

Job description

Are you passionate about uncovering insights that influence business decisions and drive growth? Do you enjoy transforming data into actionable recommendations that shape category strategy, support customer conversations and deliver commercial results?

We're looking for a Category Insights Manager to become the voice of the shopper, consumer and category within a growing FMCG business.

Client Details

Our client is a growing international FMCG business with an entrepreneurial culture and an impressive portfolio of market-leading brands. Operating across multiple global markets, they combine the agility and visibility of a smaller organisation with the strength and investment of established consumer brands.

Focused on an exciting and fast-moving category, the business is continuing to invest in growth, innovation and talent. This is a fantastic opportunity to join a collaborative team where your insights and recommendations will have genuine influence on commercial decision making and future business success.

Description

• Lead category, shopper and consumer insight analysis to identify growth opportunities and support strategic decision making.
• Analyse EPOS, retail and market data to deliver actionable recommendations, performance reporting and category reviews.
• Monitor category trends, competitor activity and promotional performance to identify risks and opportunities.
• Partner with Sales and Marketing teams to develop insight-led recommendations, customer presentations and growth strategies.
• Support forecasting, commercial planning, innovation projects and new product launches through data-driven analysis.
• Manage relationships with external insight partners, ensuring the business maximises the value of available data and research.

Profile

• Experience within Category Insights, Category Development, Category Analysis or Consumer Insights in an FMCG environment.
• Strong experience using IRI, Nielsen, Kantar, retailer EPOS or similar data sources.
• Advanced analytical skills with the ability to interpret large data sets and identify key business opportunities.
• Confident translating data into clear commercial recommendations and compelling narratives.
• Strong presentation and stakeholder management skills.
• Highly organised, curious and commercially minded.
• Advanced Excel and PowerPoint skills.

Job Offer

• A highly influential insights role with visibility across the entire business.
• Opportunity to shape category strategy and commercial decision making.
• Exposure to senior leadership and cross-functional stakeholders.
• Collaborative and supportive culture.
• Hybrid working and flexible environment.
• Competitive salary and benefits package