Campaign Executive

WPP Media; Greater London; On-site; GBP 28,000 - 36,000; Full time

Benefits offered by this job

Medical insurance

Pension plan

Vision insurance

Dental insurance

Paid time off

Partner discounts

Mental health days

Job summary

WPP Media, the AI-driven media unit of WPP, leads influencer and social campaigns across 70+ markets. The Goat Agency drives creative, measurable campaigns with social and creator-led content for global brands, aiming to maximise awareness, engagement and conversions.

The role focuses on day-to-day campaign management, proposal work for new clients, pitches, KPI delivery, and budget oversight within a hybrid WPP environment.

Qualifications

• Minimum of 1 year of relevant experience planning and executing Influencer campaigns.
• Demonstrable experience delegating and prioritising an ever-changing workload.
• Competent writing and communication skills.
• Able to work effectively and calmly under pressure.
• Understand Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).

Responsibilities

• Being responsible for the day-to-day management of various influencer and social marketing campaigns.
• Working on proposals for prospective clients by identifying the correct mechanic, influencers and creative for each brand and their target audience.
• Attending pitches for prospective clients and assisting the Account Manager in client phone calls.
• Taking responsibility for ensuring numerous KPIs are hit and campaigns are delivered.
• Overseeing and managing large budgets on multiple influencer campaigns.
• Reporting on campaigns and liaising with account managers to ensure the client is happy with the results.

Skills

Influencer campaigns

Communication skills

Time management

Pressure tolerance

Job description

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

This role is withinThe Goat Agency, a leading brand within WPP Media, where you will be instrumental in helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes from tactical activations to long‑term partnerships, designed to drive awareness, engagement and conversions across the full marketing funnel.

Key Responsibilities:

• Being responsible for the day‑to‑day management of various influencer and social marketing campaigns.
• Working on proposals for prospective clients by identifying the correct mechanic, influencers and creative for each brand and their target audience.
• Attending pitches for prospective clients and assisting the Account Manager in client phone calls.
• Taking responsibility for ensuring numerous KPIs are hit and campaigns are delivered.
• Overseeing and managing large budgets on multiple influencer campaigns.
• Reporting on campaigns and liaising with account managers to ensure the client is happy with the results.

Role Requirements:

• Minimum of 1 year of relevant experience planning and executing Influencer campaigns.
• Demonstrable experience delegating and prioritising an ever‑changing workload.
• Competent writing and communication skills.
• Able to work effectively and calmly under pressure.
• Understand Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment.That'swhywe’veadopted a hybrid approach, with teams in the office around four days a week. If yourequireaccommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please note this is a UK based role and requires individuals to have the right to work in this location

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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