Business Development Manager (Apprenticeships) – Public Sector

KnowledgeBrief; Greater London; Remote; GBP 35,000 - 45,000; Full time

Benefits offered by this job

6 weeks annual leave

Employee Assistance Programme

CPD days on probation

Christmas break

Sick pay

Cross-team projects

Remote-first environment

Job summary

KnowledgeBrief is hiring a Business Development Manager for the Public Sector. The role is remote (UK) with essential travel to London (six times a year) and travel expenses reimbursed. Salary ranges from £35,000 to £45,000 per year, with an uncapped commission structure.

Start date in January 2027; closing date 9 November 2026. You will grow apprenticeship partnerships in the public sector, including NHS bodies and local authorities, using a consultative approach to identify workforce

Qualifications

• Experience using a consultative sales approach to understand client needs and achieve commercial results.
• Experience developing business with public sector organisations and understanding stakeholder structures.
• Confident communication and presentation skills to explain the value of learning solutions.
• Strong research, organisation and CRM skills to manage a pipeline and follow through on commitments.
• Self-motivation to work effectively remotely while contributing to a sales team.

Responsibilities

• Identify and research prospective employers in the public sector to build a strong pipeline.
• Generate new business through targeted calls, email, LinkedIn, and marketing collaboration.
• Develop relationships with public sector HR and workforce leads and navigate approvals and purchases.
• Lead discovery conversations and tailor proposals connecting learning to client priorities.
• Prepare proposals and drive learner starts through to agreement with employers.
• Maintain accurate CRM records and provide pipeline updates and forecasts.

Skills

Consultative selling

Public sector sales

Communication

CRM"

Pipeline management

Tools

CRM

Job description

Business Development Manager – Public Sector

Contract: Full-time, permanent
Location: Remote (UK), with essential travel to London at least six times a year; travel expenses reimbursed
Salary: £35,000–£45,000 per annum, dependent on experience
Commission: Uncapped commission, payable once the monthly target is achieved
Start Date: January 2027
Closing Date: Monday 9th November 2026

(We may close this advert early if we receive a high volume of suitable applications. We encourage early applications.)

Join KnowledgeBrief

KnowledgeBrief is an apprenticeship and training provider helping people and organisations build the skills they need across business management. Our expertise spans leadership and management, digital, and business and professional services. Through apprenticeships, professional qualifications, workshops and coaching, we connect learning to real work, helping people make better decisions, lead change and improve organisational performance.

Our vision is a future where every organisation can turn learning into measurable performance through confident people, modern leadership and practical capability. We bring together specialist expertise, our own learning technology and personalised support to help people apply what they learn and make a meaningful difference in their roles.

We are a values-driven organisation: inspirational, innovative and authentic, with relationships at the heart of how we work. Joining KnowledgeBrief means being part of a team that values the joy of learning and cares about the impact we create for our learners, clients and each other.

About the Role

You will grow our apprenticeship partnerships across the public sector, including NHS bodies, local authorities and other public services. Taking a consultative approach, you will explore employers’ workforce challenges and priorities, helping them identify where our programmes can make a meaningful difference. You will build trusted partnerships while navigating public sector decision‑making processes.

Reporting to the Enterprise Sales Manager, you will work closely with other sales colleagues, Marketing and Client Partnerships to turn new opportunities into long‑term employer relationships and successful learner starts.

Key Responsibilities

You will:

• Identify and research prospective employers, using market insight to prioritise opportunities and build a strong pipeline.
• Generate new business through proactive telephone calls, email, LinkedIn, networking and collaboration with Marketing.
• Develop relationships with public sector HR, L&D and workforce development leads, identifying suitable cohorts and navigating stakeholder approvals and purchasing processes.
• Lead purposeful discovery conversations, asking thoughtful questions and listening carefully before recommending programmes and demonstrating KBPro in the context of each employer’s needs.
• Prepare tailored proposals that connect learning to clients’ priorities, helping them make informed decisions and progressing suitable opportunities through to agreed learner starts.
• Build trusted relationships with employers, taking time to understand their challenges and ambitions and identifying opportunities for further learning as their needs develop.
• Partner with clients and internal colleagues to agree realistic expectations, ensure appropriate programme fit and support a smooth handover and successful learner outcomes.
• Represent KnowledgeBrief authentically, being clear about what we can offer and honest when a programme may not be the right fit.
• Meet agreed monthly apprenticeship start targets, maintain accurate CRM records and provide clear pipeline updates and forecasts.

Experience, Skills & Qualifications

Essential

• Experience using a consultative sales approach to understand client needs, recommend appropriate solutions and achieve commercial results, including generating your own opportunities and meeting targets.
• Essential - Experience developing business with public sector organisations, with an understanding of their stakeholder structures, decision‑making processes and workforce priorities.
• Confident communication and presentation skills, with the ability to ask thoughtful questions and explain the value of a learning solution.
• Strong research, organisation and CRM skills, with the ability to manage a pipeline and follow through on commitments.
• The self‑motivation and resilience to work effectively remotely while contributing to a collaborative sales team.

Desirable

• Experience selling apprenticeships, training or workforce development solutions within the public sector is highly desirable.
• Knowledge of apprenticeship levy funding and experience contributing to public sector tenders or procurement responses.

Interpersonal Fit

• Acts with authenticity and care, building trust through honest conversations and following through on commitments
• Brings curiosity about clients’ organisations and a belief in the value and joy of learning
• Listens carefully, asks thoughtful questions and challenges assumptions constructively
• Takes ownership of commercial results while exercising judgement about what is right for clients and learners
• Works collaboratively with clients and colleagues to develop practical solutions and lasting partnerships

Why Work With Us?

At KnowledgeBrief, we are committed to creating an environment where people feel supported, challenged, and able to grow.

You’ll benefit from:

• 6 weeks’ annual leave
• Access to our Employee Assistance Programme
• Dedicated monthly CPD days on successful completion of probation
• Two weeks’ paid time off over Christmas and New Year on successful completion of probation
• Company sick pay on successful completion of probation
• Opportunities to contribute to cross‑team projects and organisational growth
• A remote‑first environment with opportunities to connect in person

Our Commitment to Safer Recruitment and Inclusion

KnowledgeBrief is committed to safeguarding and promoting the welfare of learners, and all colleagues are expected to share this commitment.

Offers of employment are subject to pre‑employment checks, including right to work, references, and DBS checks where appropriate.

We are an equal opportunities employer and welcome applications from all backgrounds. Reasonable adjustments are available throughout the recruitment process.