Business Development Manager

ASSA ABLOY; United Kingdom; Remote; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Annual leave

Career development opportunities

Global organization

Inclusive culture

Job summary

HID Global Secure Issuance is seeking a Business Development Manager to drive sales growth across Europe from a UK/EMEA remote base. You will identify new business opportunities in government, healthcare, education, corporate, and security channels, and build relationships with distributors, resellers and system integrators.

You will create and execute development plans, manage a robust pipeline in Salesforce, collaborate with regional sales managers and marketing, and represent HID

Qualifications

• Three years' experience in business development, inside sales, or a similar commercial role.
• Record of meeting sales targets, building qualified pipeline, and contributing to revenue growth.
• Strong prospecting, consultative selling, and relationship-management skills.
• Experience working with distributors, resellers, system integrators, or channel partners.

Responsibilities

• Develop and execute plans to expand HID FARGO Secure Issuance market share across Europe.
• Identify and engage key decision-makers in government, healthcare, education, corporate, and security sectors.
• Generate opportunities through outbound activity, campaigns, referrals, events, and partner engagement.
• Build and maintain a robust sales pipeline with clear next actions and close dates.
• Collaborate with Regional Sales Managers to align territory priorities and activities.
• Identify tenders, projects and opportunities early; coordinate internal resources to improve win probability.
• Strengthen relationships with distributors, resellers, integrators, and technology partners.

Skills

Prospecting

Channel partners

Account management

Lead qualification

Presentation skills

Salesforce

Strategic planning

Negotiation

Tools

Salesforce

Job description

An Amazing Career Opportunity for a Business Development Manager !

Location: UK, Remote EMEA

Job ID: 51523

The Business Development Manager will be responsible for driving sales growth and expanding market presence across European territories.

This role focuses on securing new business opportunities within verticals that utilize secure issuance ID card printers, including Government, Health, Education, Corporate, Security Integration, Installers, Entertainment, and Retail.

The position requires an initiative-taking approach in building relationships, identifying new business channels, and collaborating with internal teams to ensure business success.

If this sounds like you keep on reading !

Who are we?

HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely.

Secure Issuance, part of HID Global, offers the world’s broadest and most sophisticated portfolio of card printers, laser engravers, encoders and software. For more than 25 years, organizations across a variety of industries — from enterprise corporations and government agencies to financial institutions and universities — have relied on HID Global Secure Issuance for the custom personalization and issuance of secure identity credentials and financial cards. With a history of pioneering patented technologies and expertise, business integrity and long-standing customer confidence, HID Global is a global leader in secure card issuance innovation.

As our Business Development Manager, you’ll support HID’s successby:

• Develop and execute business development plans that expand HID FARGO Secure Issuance market share and deliver agreed revenue, pipeline, and activity targets across assigned European territories and priority verticals.
• Identify, engage, and build relationships with key decision-makers and influencers within government, healthcare, education, corporate, security integration, entertainment, retail, and other strategic markets.
• Generate new opportunities through targeted outbound activity, campaigns, events, referrals, partner engagement, and direct prospecting.
• Build, qualify, and maintain a robust sales pipeline, ensuring timely follow-up, clear next actions, realistic close dates, and appropriate handover to Regional Sales Managers or channel partners.
• Work directly with Regional Sales Managers across Europe to develop territory priorities, progress strategic opportunities, reactivate dormant accounts, and support achievement of regional growth plans.
• Identify tenders, projects, replacement cycles, competitive conversions, and specification opportunities at an early stage; coordinate internal and partner resources to improve win probability.
• Establish and strengthen relationships with distributors, resellers, system integrators, installers, OEMs, and technology partners, creating opportunities that support the channel rather than conflict with it.
• Support joint business planning, account mapping, demand‑generation activity, and partner enablement to increase coverage, capability, and sales productivity.
• Develop strong knowledge of the HID FARGO Secure Issuance portfolio, customer applications, competitive alternatives, and relevant industry trends to position differentiated, value‑led solutions.
• Conduct customer and partner presentations, discovery sessions, webinars, product demonstrations, and pre‑sales discussions in collaboration with product and technical specialists.
• Identify cross‑sell and upsell opportunities across printers, consumables, software, services, support, integrations, and credential‑lifecycle solutions.
• Maintain accurate and current account, contact, lead, activity, opportunity, and forecast information in Salesforce; support disciplined qualification, pipeline governance, and reporting.
• Provide regular reports on activity, pipeline progression, lead conversion, market intelligence, competitor activity, risks, and forecast outlook to the Sales Director and Regional Sales Managers.
• Collaborate with Marketing, Product Management, Technical Support, Customer Service, Operations, Finance, and Logistics to resolve barriers, improve the customer experience, and progress opportunities through to order and revenue recognition.
• Represent HID professionally at customer meetings, partner reviews, trade shows, industry events, and association meetings across Europe.
• Monitor agreed commercial and activity KPIs, take ownership of corrective actions, and continuously improve prospecting, qualification, conversion, and partner‑development effectiveness.
• Operate in accordance with HID policies, ethical standards, data‑protection requirements, pricing governance, and channel rules, escalating commercial, legal, technical, or delivery risks promptly.

Education/ or Experience

• At least three years’ experience in business development, inside sales, account management, or a comparable commercial role.
• A demonstrable record of achieving sales targets, building qualified pipeline, and contributing to revenue growth.
• Strong capability in prospecting, lead qualification, consultative selling, and relationship management.
• Experience working with distributors, resellers, system integrators, end users or other channel partners.
• Strong organisational, prioritisation, and time‑management skills, with the ability to manage multiple opportunities and deadlines.
• Excellent written and verbal communication, presentation, and stakeholder‑management skills, including the ability to explain technical solutions clearly.

What we can offer you:

• Competitive salary and rewards package.
• Competitive benefits and annual leave offering, allowing for work‑life balance.
• A vibrant, welcoming & inclusive culture.
• Extensive career development opportunities and resources to maximize your potential.
• To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds.

Why apply?

• Empowerment:You’ll work as part of a global team in a flexible workenvironment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don’t need to check all the boxes.If you have most of the skills and experience, we want you to apply.
• Innovation:You embrace challenges and want to drive change. You'll have opportunities to share insights and contribute forward‑thinking ideas that shape future outcomes.
• Integrity:You are results‑orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted.

HID does not accept unsolicited resumes from headhunters, recruitment agencies, or fee‑based recruitment services. We are not responsible for any fees related to unsolicited resumes.

HID is committed to building a diverse, equitable, and inclusive workforce that reflects the global communities we serve. As an equal opportunity employer, we welcome applications from individuals of all backgrounds, experiences, and perspectives. We evaluate applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other legally protected characteristic. Our goal is to create a workplace that empowers everyone to thrive and be their authentic selves, fostering an environment of mutual respect and inclusivity. If you have a disability and require assistance or accommodation to participate in the application process or to perform essential job functions, please contact [e-mail].

Immigration Sponsorship Not Available

• Applicants for this position must be currently and legally authorized to reside and work in the hiring country.
• HID Global will not offer immigration sponsorship or assume sponsorship of an employment visa for this position.
• International relocation or remote work arrangements outside of the hiring country will not be considered.

At times, HID may use AI‑assisted technology to help our Talent Acquisition team review applications by identifying job‑related qualifications, skills, and experience in résumés and comparing them with the requirements of the role. The technology supports recruiter review but does not make hiring decisions. A member of our Talent Acquisition team reviews each application before any selection decision is made. Information processed by the tool is deleted once the recruiter's review is complete.

We make it easier for people to get where they want to go!

On an average day, think of how many times you tap, twist, tag, push or swipe to get access, find information, connect with others or track something. HID technology is behind billions of interactions, in more than 100 countries. We help you create a verified, trusted identity that can get you where you need to go – without having to think about it.

When you join our HID team, you’ll also be part of the ASSA ABLOY Group, the global leader in access solutions. You’ll have 63,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.