Brand Manager (Marketing) FMCG

Mach Recruitment Ltd; Tyseley; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A recruitment agency is seeking a passionate Brand Manager for a successful FMCG manufacturer in the Tyseley area. This role involves developing brand strategies, managing product launches, and collaborating with various teams to drive marketing efforts. The ideal candidate will have experience in brand management within the food or drinks sector and strong communication skills. This full-time role offers career growth opportunities and a supportive team culture. Benefits include a car allowance.

Benefits

Car Allowance

Strong benefits package

Career growth and development opportunities

Qualifications

• Proven experience in brand management, within the food/drinks or FMCG sector.
• Strong understanding of consumer behavior and market trends.
• Excellent communication and project management skills.

Responsibilities

• Develop and execute brand strategies and marketing plans.
• Manage product launches and promotional campaigns.
• Conduct market and competitor analysis.
• Collaborate with cross-functional teams including Sales, Product Development, and Production.
• Monitor brand performance and identify growth opportunities.

Skills

Brand management experience

Understanding of consumer behavior

Communication skills

Project management skills

Creative mindset

Job description

Overview

Brand Manager - FMCG

Location: West Midlands with travel as neeed throughout UK

Job Type: Full-Time | Permanent

About the Role

Due to internal promotions, my client a sucessfull FMCG Manufacture are seeking a passionate and driven Brand Manager team in the dynamic world of food/drinks manufacturing. In this role, you'll be responsible for managing and growing one or more key brands, driving marketing strategies, and ensuring products stand out on the shelf and in the minds of consumers.

Key Responsibilities

• Develop and execute brand strategies and marketing plans
• Manage product launches and promotional campaigns
• Conduct market and competitor analysis
• Collaborate with cross-functional teams including Sales, Product Development, and Production
• Monitor brand performance and identify growth opportunities
• Work closely with creative agencies and external partners

Requirements

• Proven experience in brand management, within the food / drinks or FMCG sector
• Strong understanding of consumer behavior and market trends
• Excellent communication and project management skills
• Creative mindset with commercial awareness

Role

• Be part of a fast-growing, innovative company
• Opportunity to work with well-loved products and brands
• Supportive and collaborative team culture
• Career growth and development opportunities
• Car Allowance plus strong benefits package
• Mach are acting as an agent for this role