Brand Manager - London Esssence

Carlsberg Britvic; Hemel Hempstead; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading beverage company is looking for a Brand Manager to execute brand activation strategies for London Essence. The ideal candidate will have FMCG brand activation experience and strong communication skills. This hybrid role based in Hemel Hempstead offers a competitive salary and benefits, including a monthly product allowance and health options.

Benefits

Monthly product allowance

Private Medical options

Life Assurance

Company bonus scheme

Access to 24/7 GP services

Enhanced pension contribution

Generous holiday

Access to high street discounts

Qualifications

• Experience in FMCG brand activation, ideally with premium brands.
• Able to communicate and collaborate cross-functionally.
• Deliver clear narratives to stakeholders.

Responsibilities

• Support brand planning and activation.
• Translate annual operating plans into marketing strategies.
• Inspire stakeholders and champion brand vision.
• Build relationships with brand partners.

Skills

FMCG brand activation experience

Excellent communication

Strong presentation skills

High levels of drive and ownership

Passion for social drinks

Job description

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Date: 7 Oct 2025
Location: Hemel Hempstead, GB, HP2 4TZ
Company: Britvic
Job Title: Brand Manager - London Essence
Location: Hemel Hempstead – Hybrid working
Job Length: Permanent
Working Hours: Monday – Friday (full time)
Competitive Salary With Extensive Benefits

• Monthly product allowance – alcoholic & non-alcoholic options available
• Private Medical options
• Life Assurance
• Company bonus scheme
• Access to 24/7 GP services
• Enhanced pension contribution
• Generous holiday (inc bank holidays)
• Access to a range of high street discounts

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depot’s servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.

About The Role

As Brand Manager for London Essence at Carlsberg Britvic, you will support the development and execution of our annual operating plan and own the development and execution of our brand activation calendar with key customers. This role requires a highly driven individual with a passion for social drinks, capable of inspiring key stakeholders, creating breakthrough plans and ensuring cohesive brand messaging and creative execution in market.

Role Responsibilities

• Brand Planning: Support the Senior Brand Manager for London Essence to develop inspiring brand plans and execute our annual operating plan in market, implementing growth strategies across our range of premium mixers.
• Customer Activation: Translate the AOP into exciting brand activation calendars and customer marketing plans, leading from development through to implementation in partnership with account leads, customer media/marketing teams and relevant spirit partner brands.
• Cross-Functional Collaboration: Support marketing, commercial and category counterparts to inspire key internal and external stakeholders by championing London Essence’s vision and momentum to building excitement and commitment to brand plans.
• Partnerships lead (activation): Establish strong, collaborative relationships with our key brand partners to co-create scale partnership executions and seize new opportunities in channel.

Experience And Key Attributes

• FMCG brand activation experience, ideally with premium brands.
• Excellent communication and interpersonal abilities for cross-functional collaboration.
• Strong presentation skills, delivering clear and compelling narratives to key stakeholders.
• High levels of drive and ownership, with the ability to act with agility and cut through complexity in a fast-paced environment.
• Strong creative skills, with an eye for detail and flair for design desirable.
• Passion for social drinks, aligning with London Essence’s vision.

Interested in finding out more? Apply today and a member of the recruitment team will be in touch!

Application Process

We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible.

We look forward to receiving your application.

This is an exciting time to join our newly formed business – with their incredible individual history’s, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.