Brand Manager - J2O

Carlsberg Group; Hemel Hempstead; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A prominent beverage supplier is seeking a Brand Manager for J2O. In this hybrid role based in Hemel Hempstead, you will champion the brand, manage cross-functional teams, and deliver impactful marketing plans. The ideal candidate has strong brand management experience in FMCG and a proven record in brand P&L management. If you're passionate about brand strategy and innovation, apply today!

Benefits

Monthly product allowance

Private Medical options

Life Assurance

Company bonus scheme

24/7 GP services access

Enhanced pension contribution

High street discounts

Qualifications

• Preferably FMCG brand leadership experience.
• Proven track record in managing brand P&L.

Responsibilities

• Champion J2O brand and inspire the organization.
• Support business agenda through annual planning.
• Manage agency relationships for brand success.
• Lead cross-functional teams for project clarity.

Skills

Brand leadership experience

High level of Brand P&L management

Experience with 3rd party agencies

Strong project management skills

Cross functional leadership capability

Creativity in brand strategy

Experience in strategic brand planning

Track record of brand success

Job description

Overview

Job Title: Brand Manager – J2O

Location: Hybrid – Hemel Hempstead

Job Length: Permanent – Full Time

Entity / company: Carlsberg Marston’s Brewing Company

Benefits

• Monthly product allowance – alcoholic & non-alcoholic options available
• Private Medical options
• Life Assurance
• Company bonus scheme
• Access to 24/7 GP services
• Enhanced pension contribution
• Access to a range of high street discounts

About the role

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depot’s servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.

Role Responsibilities

• Champion J2O and inspire the organisation around the brand’s opportunity.
• Support in shaping and delivering the business agenda for J2O through the development of annual operating, marking and commercial plans.
• Act as the guardian for the J2O brand identity, delivering the brand for growth and positioning, creating and managing effective asset creation and approvals – bringing the brand to life across the commercial function to build engagement and inspire delivery.
• Managing agency relationships, motivating them to produce exceptional work for J2O that build brand equity.
• Lead the cross functional team, ensuring clarity and delivery of project’s and priorities.
• Working with the Marketing Controller to develop a winning innovation pipeline.
• Build collaborative and positive working relationships with the brand marketing community.
• Using insights and understanding to develop innovative propositions, working collaboratively with functional teams and insights partners.
• Support in creating a positive and successful team environment, where people are encouraged.

Experience and Key Attributes

• Brand leadership experience is needed, preferably in FMCG, ideally working on a significant scale brand.
• High level of Brand P&L value management experience.
• Experience of working with 3rd party creative and activation agencies.
• Strong project management, planning and delivery skills.
• Cross functional leadership capability, both internally and with 3rd party strategic partners.
• Creativity in delivering an inspiring and compelling vision and brand strategy.
• Experience in strategic brand and business planning with sound evidence of consumer & shopper insight-led strategy implementation.
• Demonstrable track record of success driving a brand led agenda within commercial, matrix organisations, resulting in brand equity growth and enhanced business profitability.

This is an exciting time to join our newly formed business – with their incredible individual history’s, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.

Interested in finding out more? Apply today and a member of the recruitment team will be in touch!

Application Process

We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible. We look forward to receiving your application.