Brand Manager

Stanley Black & Decker, Inc.; Slough; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading tools manufacturer in the UK seeks a Brand Marketing Manager to oversee strategic and operational management of various brands. You will develop communication strategies, create engaging content, and collaborate on product launches. Ideal candidates have experience in brand marketing and a commercial mindset, with a full UK driving license required. This role offers a competitive salary and benefits package, alongside opportunities for professional growth.

Benefits

Competitive salary and benefits package

Discounts on tools

Professional development opportunities

Qualifications

• Demonstrable experience in Brand Marketing.
• B2C marketing experience is highly desirable.
• Full UK driving licence.

Responsibilities

• Develop and execute brand communication strategies.
• Support product launches and training events.
• Create engaging print and digital content.
• Drive demand through marketing initiatives.
• Participate in budget and strategic planning.

Skills

Brand Marketing

B2C Marketing

Commercial Mindset

Collaboration

Job description

Job Overview

Reporting to the Senior Brand Manager, you will own the strategic and operational management of STANLEY, IRWIN, and FACOM across the UK. This role involves developing inclusive brand communication strategies, collaborating with central and digital teams, supporting product launches and training events, creating engaging content for print and digital channels, driving demand, and participating in budget and strategic planning.

Key Responsibilities

• Develop and execute brand communication strategies across multiple channels.
• Support product launches and training events.
• Create engaging print and digital content.
• Drive demand through accessible marketing initiatives.
• Participate in budget and strategic planning.
• Optimize brand materials for diverse audiences.
• Collaborate closely with sales teams to align objectives.
• Enhance POS and print presence for all brands.

Qualifications & Experience

• Demonstrable experience in Brand Marketing.
• B2C marketing experience is highly desirable.
• A commercial mindset and awareness.
• Full UK driving licence.

Benefits & Perks

• Competitive salary and benefits package.
• Discounts on Stanley Black & Decker tools and partner programmes.
• Opportunities for continuous professional development.

Grow: Be part of a global company with 20+ brands; learn: access to learning resources like Lean Academy, Coursera® and online university; belong: experience an inclusive, diverse culture; give back: contribute to local and global volunteerism and sustainability initiatives.

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, colour, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other protected characteristic.