Brand Manager

WEETABIX LIMITED; Burton Latimer; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading food company is seeking an experienced Brand Manager to develop and implement brand plans and drive brand performance. The successful candidate will manage P&L, lead innovative marketing strategies, and collaborate with cross-functional teams. Competitive salary and comprehensive benefits are offered, including a 10% annual bonus and flexible work opportunities.

Benefits

10% annual bonus

Double-matched pension scheme

25 days annual leave

Healthcare plan

Discounted products

Flexible work opportunities

Qualifications

• Proven track record in driving impactful Integrated Marketing Communications.
• Astute commercial instinct with ability to turn data into growth strategies.
• Inspiring and collaborative leader energizing teams to deliver standout campaigns.

Responsibilities

• Develop and implement annual brand plans for your portfolio.
• Manage all projects/initiatives including NPD and campaigns.
• Work closely with the commercial team to develop channel plans.

Skills

Integrated Marketing Communications

Brand strategy

Commercial awareness

Creativity

Leadership

Data-driven strategy

Job description

We utilise our Preferred Agency Supplier Partners as and when we require additional support

You can get further details about the nature of this opening, and what is expected from applicants, by reading the below.

At Weetabix, we believe that diverse teams drive better ideas, stronger decisions, and a more inclusive workplace for everyone . Were committed to building an organisation where people from all walks of life feel they belongwhere different voices, experiences, and backgrounds are valued and respected.

We're always looking to connect with talented individuals who can help shape the future of our business.

Closing date : 23rd November

Interview process

Teams followed by a face-to-face at our site in Burton Latimer

Working pattern

Weetabix Wednesday, where everyone comes into the office for some great collaboration and meetings -its a must! While we operate a hybrid working pattern, we are committed to providing reasonable adjustments or flexibility where needed.

Were happy to make reasonable adjustments throughout the recruitment processjust let us know how we can support you.

We are seeking a passionate, determined, and commercially savvy individual who can combine big business thinking with an entrepreneurial can-do attitude!

The successful candidate will be an experienced Brand Manager who will lead the development and implementation of brand plans, including 5-year strategic plan, to drive brand performance against budgeted P&L and brand health objectives.

The Recipe (About the Role)

Develop, communicate, and implement annual brand plans for your portfolio

Constantly challenge the business to develop new and innovative ways of delivering the brand objectives and deliver a world-class innovation strategy

Management of all projects and brand initiatives including NPD, pack design changes, BTL and ATL campaigns

Management of your portfolios P&L to deliver quarterly profit goals with a rigorous understanding of key brand health performance metrics, identifying and executing clear actions

Work closely with the wider commercial team to develop clear channel plans whilst driving opportunities and mitigating risks

Monitor and control budgeted brand expenditure

Be the internal brand champion for the portfolio, driving front-of-mind presence with internal PR as well as driving external retailer engagement

Support the Head of Brand to develop the 1-5-year growth plan; clarifying the role the brand(s) will play in the wider Weetabix Food Company portfolio

The Ingredients (What we need from you) Key Know How

Proven track record in driving impactful Integrated Marketing Communications from brand strategy and comms planning to bold innovation and flawless new product launches.

A creative powerhouse with the initiative and agility to turn great ideas into commercially successful brand activations.

Astute commercial instinct with the ability to turn data and consumer insight into clear, actionable growth strategies that deliver results.

Inspiring and collaborative leader , energising teams and agency partners to deliver standout campaigns and world-class brand experiences

A sharp commercial mindset w ith the energy and vision to unlock growth turning brand love into market share and driving Weetabix to even greater commercial success

Your Bowl of Perks (Benefits)

We offer a competitive salary and a comprehensive benefits package designed to support your wellbeing, career, and life outside work.

Annual bonus 10 %

Double-matched pension scheme (up to 12% from us)

25 days annual leave increasing with service

Annual Salary review

Healthcare plan

Discounted Weetabix products

To support our employees, we also offer

We believe in balance, whether it's for family, rest or simply time for you. As well as your holiday entitlement, you can purchase up to 5 days additional annual leave

Access to 24 / 7 counselling service (via Grocery Aid partnership)

The freedom of Flexible Work Opportunities

Enhanced Maternity / Paternity / Adoption Leave

Additional Time Off for Fertility Treatment and Neonatal Care

Working Parents Support Group

Fully stocked kitchens filled with our delicious products for you to enjoy

Continued investment in your personal development

We believe in balance, whether it's for family, rest or simply time for you. As well as your holiday entitlement, you can purchase up to 5 days additional annual leave

Please note

We benchmark roles based on your skills and experience, so we do not advertise fixed salary ranges.

Unfortunately, we are unable to provide sponsorship for this position; therefore, we are seeking candidates who do not require sponsorship.