Brand Management Advanced Apprentice

Worcester Bosch; Worcester; On-site; GBP 10,000 - 40,000; Full time

Job summary

A leading heating brand in the UK is offering a Brand Management Advanced Apprenticeship. This role is crucial for developing engaging marketing communications aimed at trade customers and consumers. The ideal candidate will have marketing experience, be highly organized, and motivated to support a dynamic marketing team. The apprenticeship lasts for 2 years with flexible working hours and various benefits including annual leave and performance bonuses.

Benefits

25 days annual leave

Company Performance Bonus

Enhanced pension contributions

Access to discounts and benefits platforms

Virtual GP and health support

Discounts on Bosch products

Volunteering days

Qualifications

• Passionate about marketing with a winning attitude.
• Ability to manage multiple priorities with conflicting deadlines.
• Ability to work with all levels within the business.

Responsibilities

• Act as brand guardian and ensure messaging consistency.
• Support creation of various marketing materials.
• Assist with product launches from concept to delivery.
• Develop website copy aligned with brand tone.
• Analyze customer data to develop targeted campaigns.
• Ensure high-quality customer-facing communication.

Skills

Highly organised

Attention to detail

Creativity

Self-motivated team player

Education

Marketing qualifications/experience, including university degree

Job description

Company Description

We’re the nation’s favourite heating brand, here to warm up people’s homes, lives, and futures. From boilers, hybrids and heat pumps to solar thermal and smart controls, we’re giving our customers plenty of choice. With cutting‑edge tech and research, we’re right in the thick of the drive for a better future of home heating. It’s not all tools and tech. People are the real heart of our company. We connect with our customers to deliver genuinely helpful support, and we care about our employees and give them enriching careers. We work hard, we work together, and we work with a cause – delivering brilliant customer support and exceptional engineering. As an organisation of more than 1,600 employees, we also take our role in the communities we serve seriously. From giving away free heating systems for community spaces, to our charity, education, and volunteer work – we’re no strangers to rolling our sleeves up, getting stuck in, and helping out. If that sounds like something you’d like to be a part of, we’d love to meet you. Come and work at Worcester Bosch.

Job Description

We are excited to offer you the opportunity to join our Marketing Department as a Brand Management Advanced Apprentice! As Brand Management Advanced Apprentice for both trade customers and homeowners, this role is an integral part of the Worcester Bosch brand team, responsible for developing and delivering stand out marketing communications for a leading brand. The role will be predominantly focused on the marketing to the one‑off installer side of the business as well as consumers, including gas and oil boilers and controls, heat pumps and air conditioning, showcasing our products and services. The role will support the Junior Brand Managers in delivering engaging campaigns, fantastic digital experiences and creating new content and POS materials.

Scope of Role

• Act as brand guardian for your area and ensure consistency in messaging, tone and content. Working with wider team to integrate messages across all touchpoints, relevant to the audience.
• Support with the creation of a range of marketing materials, from product launch materials and case studies to digital content and merchant materials. Supporting the integration of activity across all channels including print, social media, the website, and in branch POS.
• Support with product launches from concept stage to delivery. You will work with the senior team to set the creative vision, and work with our product managers to deliver accurate and impactful materials.
• Supporting with content development, from case studies and online support videos to photography shoots.
• Develop website copy and content in line with tone of voice and messaging via the copywriter.
• Work with our internal Insight team to analyse customer data and develop targeted campaigns and promotions for key consumer segments.
• Ensure all customer facing communication meets brand guidelines and supports or enhances brand-positioning strategy.
• Ensure all content including printed literature, photography, videos, graphics, vehicles etc. is produced to the highest quality, is up to date and promotes core customer facing brand/ product messages.

Key Deliverables

• Production and delivery of quality content for use across multiple channels
• Deliver integrated communications
• Continual review and improvement of the website to deliver key messaging in TOV
• Development of a suite of POS and printed materials.

Qualifications

• Right To Work: please ensure you have valid Right To Work in the UK status for the duration of the contract term. This is a 2‑year fixed term role.

Our ideal candidate must have: Marketing qualifications/experience, including university degree.

• Highly organised, attention to detail and work well under pressure
• Passionate about marketing, being creative and having a winning attitude
• A self‑motivated team player. Participates fully within the sales and marketing teams and contributes to wider team effort and vision
• Ability to work with all levels within the business
• You will be able to manage multiple priorities all with conflicting deadlines.

Additional Information

Deadline for Applications: 25 November 2025. Please note, we reserve the right to close this vacancy at any time so we encourage candidates to submit their applications as soon as possible. Expected Start Date: January 2026. Please note that this date is advisory and can be flexible within reason. Contract Duration: 2 years. Working Hours: 39 hours per week – standard working pattern of 08:00 – 17:00 Monday to Thursday and 08:00 – 16:00 Friday with a 1‑hour lunchbreak.

Benefits

• 25 days annual leave per year plus bank holidays (pro‑rata for your first year)
• Eligibility for our Company Performance Bonus
• Enhanced pension contributions
• Access to the Perkbox and My Benefits platforms giving access to discounts, group income protection and death in service benefits
• Employee Assistance Programme and Virtual GP
• Discounts on products from across the Bosch Group
• Subsidised onsite café and canteen
• Health & wellbeing support including: over 200 trained mental health first aid champions, free of charge employee assistance programme.
• Access to Bosch Social Club membership offering you and up to 5 friends and family discounts on excursions and events
• Volunteering days
• Policy to support growing families
• Access to self‑service training platform containing over 200 Bosch approved programmes
• Networking opportunities across Bosch UK including a mentoring programme
• And more!