Brand Content Specialist

Frontiers Media, LLC; Greater London; On-site; GBP 36,000 - 52,000; Full time

Benefits offered by this job

Wellbeing days

Volunteer days

EAP (wellbeing support)

Learning Hub access

Job summary

Frontiers, a leading open-access research publisher, seeks a Brand Content Specialist to strengthen its brand through compelling video, web, and social content. You will craft briefs, scripts, and campaigns, guiding contributors and collaborating with in-house teams to tell authentic first-person stories.

You’ll develop shareable content for multiple channels, refine messaging, and build brand toolkits. The role emphasizes English storytelling, editorial excellence, and cross-functional teamwork.

Qualifications

• Fluent English with excellent written and verbal communication.
• Strong copywriting, editing and storytelling skills.
• Experience creating content across video, web, social, and email.
• Ability to brief, guide and coach on-camera contributors.
• Familiarity with brand storytelling and content strategy.

Responsibilities

• Develop clear video briefs and scripts for talking-head content.
• Source and refine testimonials and success stories.
• Identify and coach on-camera contributors for authentic stories.
• Partner with Motion Design to guide creative execution.
• Create brand-aligned content across web, social, email and video.
• Write and edit copy for campaigns, landing pages and assets.
• Repurpose content for different audiences and channels.
• Develop brand toolkits and training to ensure consistent messaging.
• Manage content requests via Jira and coordinate delivery.
• Collaborate with Communications, Brand, Digital Marketing, Editorial and Creative teams.
• Coordinate with videographers and editors on project delivery.
• Monitor trends and contribute ideas to improve engagement.
• Contribute to evolving brand playbooks and processes.
• 2-4 years of experience in content creation or brand marketing.

Skills

Copywriting

Editing

Storytelling

Communication

Project management

Education

Bachelor's degree in Communications

Tools

Jira

CMS

Email marketing tools

Job description

About Frontiers

At Frontiers, our purpose is simple yet ambitious: to make science open. We believe open science empowers the global scientific community to accelerate discovery and develop the solutions needed for healthy lives on a healthy planet.

We are one of the world’s largest and most influential open-access research publishers. Every article we publish is peer-reviewed and quality-certified, ensuring research is accessible to everyone, everywhere. To date, Frontiers research has been viewed over 4 billion times, demonstrating the real-world impact of science without barriers.

Joining Frontiers means being part of a global, mission-driven organization at the intersection of science, technology, and innovation — working alongside passionate colleagues who care deeply about advancing knowledge for the benefit of society. To learn more about our impact and culture, please watch this video.

About the role

We’re looking for a Brand Content Specialist to join our Brand team and create compelling, human-centered content that strengthens Frontiers’ brand and connects with our audiences. In this role, you’ll develop content across video, web, social media, email, and other digital channels, with a particular focus on talking-head and first-person storytelling.

You’ll turn complex ideas, experiences, and success stories into clear, engaging narratives that reflect Frontiers’ established brand voice and messaging. Working closely with our in-house Motion Design and Creative teams, you’ll develop video briefs and scripts, guide creative execution, and prepare team members, editors, authors, and other contributors to confidently tell their stories on camera.

Beyond video, you’ll create and refine campaign copy, repurpose existing content across channels, and develop brand toolkits and training that help teams communicate consistently and effectively. You’ll work with colleagues across Communications, Brand, Digital Marketing, Publishing Development, and Editorial, as well as external contributors and creative partners.

If you enjoy combining strong writing and editorial skills with creative thinking, working with people on camera, and finding new ways to make content engaging and effective, you’ll thrive in this role.

You’ll also contribute to improving Frontiers’ content workflows by using digital tools, AI-powered technologies, and established brand playbooks to create content efficiently and consistently across global teams.

Key Responsibilities

• Develop clear, engaging video briefs and scripts that guide in-house production teams in creating brand-aligned talking-head and first-person content.

• Source, edit, and refine testimonials, success stories, and other content, ensuring clarity, consistency, and alignment with Frontiers’ brand voice.

• Identify and prepare on-camera contributors, including team members, executives, editors, authors, and researchers, coaching them to deliver authentic and engaging first-person stories.

• Act as the primary content partner for the in-house Motion Design team, briefing and guiding creative execution from concept through final delivery.

• Create engaging, brand-aligned content across web, social media, email, video, and internal channels.

• Write and edit compelling copy for campaigns, landing pages, content assets, taglines, and marketing materials while maintaining a consistent Frontiers brand voice.

• Repurpose and adapt existing content and video assets for different audiences, channels, and formats, extending the reach and value of key content.

• Develop brand toolkits, guidance, and training materials to help internal teams apply Frontiers’ messaging and brand consistently.

• Manage content requests and tickets through Jira, prioritizing work and coordinating delivery with relevant stakeholders.

• Collaborate with Communications, Brand, Digital Marketing, Publishing Development, Editorial, Creative, and Motion Design teams to deliver integrated content projects.

• Coordinate and provide creative direction to videographers, motion designers, freelancers, and other external production partners on assigned projects.

• Monitor content and digital trends and contribute ideas that improve audience engagement and the effectiveness of Frontiers’ brand storytelling.

• Contribute to evolving brand playbooks, content processes, and best practices, helping teams create consistent, high-quality content efficiently.

• 2- 4 years of experience in content creation, copywriting, brand marketing, communications, or a similar role, with experience developing content across multiple channels.

• Strong copywriting, scriptwriting, and editorial skills, with the ability to turn complex ideas into clear, engaging, and accessible narratives.

• Demonstrated experience developing and briefing video content, particularly talking-head, interview, or first-person storytelling, from concept and scripting through to production.

• A strong portfolio demonstrating relevant copywriting, video storytelling, brand content, and/or multimedia campaign work.

• Experience collaborating with creative teams and briefing designers, videographers, video editors, or motion designers to deliver content from concept through final execution.

• Strong understanding of brand storytelling and content strategy, with excellent attention to tone, messaging, consistency, and audience needs.

• Excellent communication and interpersonal skills, with the confidence to coach and support non-professional on-camera contributors such as executives, authors, researchers, and employees.

• Strong organizational and project management skills, with the ability to manage multiple projects, stakeholders, and deadlines effectively.

• Experience using Jira or similar project management and workflow tools.

• Familiarity with CMS, email marketing, social media, or other digital content platforms is an advantage.

• Familiarity with video editing, teleprompter, or other tools supporting on-camera content production is an advantage.

• Familiarity with AI-powered content and productivity tools is an advantage, with an interest in using technology to improve content workflows.

• Fluency in English, with excellent written and verbal communication skills.

• A bachelor’s degree or equivalent qualification in Communications, Marketing, Journalism, Media Production, English, or a related field is preferred, although relevant practical experience will also be considered.

• Experience in open access publishing, academia, scientific communications, or mission-driven organizations is an advantage.

• We prioritise office presence and emphasise in-person collaboration, but also offer appropriate adjustments where needed, in line with company policy

• Extra wellbeing days on top of your annual leave allowance

• Up to 3 paid volunteering days each year

• 24/7 confidential Employee Assistance Programme (wellbeing, mental health, legal & financial support)

• Learning & development support via the Frontiers Learning Hub

Equal opportunity statement

Frontiers actively embraces diversity and is a safe and welcoming workplace. Recruitment is free from discrimination – including based on race, national or ethnic origin, age, religion, disability, sex, gender identity or sexual orientation. With employees from more than 50 different nations, our diversity creates vibrant teams and constantly challenges us to appreciate multiple perspectives.