Brand Content & Social Media Editor

Whistles; Greater London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading fashion retailer in Greater London is looking for a Brand Content and Social Media Editor to shape content strategy across various channels. The ideal candidate will possess exceptional storytelling abilities, proficiency in social media, and extensive experience in content creation. You will manage multiple projects, inspire a junior editor, and optimize content based on customer insights. This role offers great benefits, including a generous employee discount and well-being support.

Benefits

70% Employee Discount

Up to 28 days holiday entitlement

Financial and wellbeing support

Enhanced Maternity package

Virtual GP service

Qualifications

• Strong storyteller with advanced writing and sub-editing skills.
• Ability to create enriched copy using data insights.
• Experience in managing content across various channels.

Responsibilities

• Develop content strategy to engage customers across all channels.
• Create compelling social media posts, emails, and blogs.
• Coach and inspire the Junior Content and Social Media Editor.
• Use data to optimize content for success.

Skills

Exceptional writing skills

Proficiency in social media platforms

SEO knowledge

Data-driven content optimization

Job description

We are looking for a Brand Content and Social Media Editor to join our Brand Creative and Communications Team. This opportunity will see you focus on developing and delivering our content strategy across all channels, from social media and email to seasonal storytelling and promotional concepts playing a pivotal role in continuing to shape the Whistle’s brand voice and manage multiple projects simultaneously.

In this role, key accountabilities include :

• Driving customer engagement by developing content that attracts new Whistles customers and keeps existing ones coming back
• Creating compelling and engaging social media posts, emails, product descriptions, blog posts and editorial pieces that showcase our Whistles products and our brand story
• Continuing to coach and inspire the Junior Content and Social Media Editor, ensuring consistency and quality of our messaging
• Keeping up with fashion trends, pop culture, and emerging voices to inform content strategy
• Using data-driven decision making to understand the Whistles customer behaviour and optimize content for success

About You

This is a great opportunity for a strong storyteller with exceptional writing skills who is looking for that next step in their career. Proficiency in using social media platforms and understanding the nuances of content creation for different channels is key in this role as is knowledge of SEO best practices and using data to create enriched copy. Advanced writing and sub-editing skills is required in this role.

About Us

Across the TFG Brands, we pride ourselves on having our people at the heart of everything we do and we really believe that a career in retail is unbeatable. We will give you the tools and the time to develop your career in the direction you want to go. Alongside that, we have some great benefits which include :

• Whistles Employee Discount of 70%, and 50% discount with Hobbs and Phase Eight, as per the TFG Brands Discount Policy
• Up to 28 days holiday entitlement per annum in addition to the usual public and bank holidays
• Financial and Wellbeing support
• Enhanced Maternity package
• Virtual GP service – unlimited access 24 / 7
• Plus much more!

TFG London Inclusion and Diversity statement of commitment :

At TFG London and across all our brands we are committed to creating an inclusive culture that welcomes, develops and celebrates a diversity of backgrounds, experiences, cultural references and ideas and opinions within our business.

We are working together to ensure our environment is one where difference is not only respected but encouraged and celebrated and people can bring their authentic, unique selves to work, where their contribution is valued, ability enhanced, and perspective appreciated.