Brand Content Consultant

EDF Energy; England; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading energy company in the UK seeks a Brand Content Consultant to create and optimise content across various marketing channels. The ideal candidate will possess strong SEO knowledge and experience in a brand or agency context. With a starting salary of £40,000, this role offers flexible benefits including a market-leading pension scheme and gym discounts. Join a diverse workforce committed to personal success as you contribute to the company's mission of becoming the UK's most trusted energy partner.

Benefits

Market-leading pension scheme

Electric vehicle leasing

Gym discounts

Life assurance

Tech vouchers

Qualifications

• Experience in a brand or agency environment.
• Strong sense of detail for varied content.
• Passion for staying ahead of digital trends.

Responsibilities

• Creating content for various marketing channels.
• Collaborating with teams to align messaging.
• Tracking performance to inform future strategies.
• Supporting advertising campaigns and compliance.

Skills

Experience creating and optimising content

Understanding of search engine algorithms

Specialist writing and editing skills

Ability to analyse content performance

Strong organisational skills

Confidence in managing stakeholders

Adaptable mindset

Job description

Ready to create content that helps shape how people see EDF? If you want to use your creative skills to build advocacy and strengthen our brand, this could be where your next step begins. At EDF, Success is Personal - and your career journey is yours to shape.

The Opportunity

As our Brand Content Consultant, you’ll create and optimise content that supports our advocacy goals and strengthens EDF’s visibility as part of An Electric Britain. You’ll work across brand channels to develop engaging content, drawing on insights and analytics to maximise reach and impact. This role supports the Brand Marketing Channel Manager and works closely with SEO, PR, influencer and digital teams to ensure every piece of content is aligned, consistent and performing. You’ll help deliver advertising campaigns, maintain governance standards and contribute to work that helps us become the UK's Most Trusted, Most Recommended and Most Cited Energy Partner.

This is a home working role with attendance at our #Hove office when needed. The salary starts at £40,000.

Who You Are

You're an experienced content specialist who brings creativity, collaboration and a strong understanding of SEO. To be shortlisted, you’ll need:

• Experience creating and optimising content in a brand or agency environment
• Understanding of search engine algorithms and emerging AI‑driven search trends
• Specialist writing and editing skills with a strong sense of detail to create varied and engaging content that resonates with our target audience
• Ability to analyse content performance and provide clear insights
• Strong organisational skills and an ability to prioritise effectively
• Confidence working across teams and managing multiple stakeholders
• An adaptable mindset with a passion for staying ahead of digital trends

What You’ll Be Doing

• Creating content for EDF’s marketing channels including brand pages, landing pages and blogs
• Collaborating with SEO, brand, PR and influencer teams to align messaging
• Using keyword research and competitor analysis to find optimisation opportunities
• Maintaining consistency across tone of voice, style and brand guidelines
• Tracking performance with insight partners to develop future content strategies
• Supporting advertising campaigns including message development and compliance
• Helping to apply AI‑driven content optimisation approaches
• Support budget administration tasks such as raising purchase orders and receipting invoices

Pay, Benefits and Culture

Your salary starts at £40,000, alongside a range of flexible benefits designed to support your life at work and at home. You can tailor your package from options including a market‑leading pension scheme, electric vehicle leasing, gym discounts, life assurance and tech vouchers.

At EDF, we recognise that everyone defines success differently. Here, you can grow in the way that suits you because Success is Personal - your journey is powered by us.

We’re committed to building an inclusive workforce that reflects the communities we serve. We welcome candidates from all backgrounds and support those who need adjustments during the recruitment process as a Disability Confident employer.

Closing date for applications: 04.02.206

Join us and find your success at EDF.

#SuccessIsPersonal #EDFcareers

Success is Personal. It’s your journey, powered by us. Join us and drive the transition towards an Electric Britain.