Brand And Comunications Manager

The Business Connection; England; On-site; GBP 50,000 - 55,000; Full time

Job summary

A progressive marketing agency in Ellesmere Port seeks a Brand and Communications Manager to enforce brand strategy and lead communications efforts. This role involves developing compelling brand narratives and managing stakeholder relationships within a B2B context. The ideal candidate has over 5 years' experience in brand/communications, demonstrating strong writing skills and digital marketing proficiency. The position offers a competitive salary of £50-55,000 and benefits including hybrid working and health support.

Benefits

23 days' holidays plus Bank Holidays

Quarterly staff awards

Duvet and charity days

Enhanced family leave

Health and wellbeing support

Gym discounts

Perkbox

Qualifications

• 5+ years' experience in brand and communications roles.
• Experience within a B2B environment, ideally tech or financial services.
• Proven track record of developing brand campaigns.

Responsibilities

• Enforce the brand strategy and identity.
• Lead market positioning initiatives.
• Oversee audience segmentation and comms plans.

Skills

Brand strategy management

Stakeholder management

Digital marketing tools usage

Writing and editing skills

Campaign execution

Education

Relevant degree in Marketing or Communications

Tools

CRM platforms

Social media management tools

Analytics dashboards

Job description

Brand and Communications Manager

£50-55,000

Ellesmere Port

Working for this well-established and progressive company, the Brand and Communications Manager will join a collaborative, forward-thinking Marketing team, where fresh ideas thrive and every role makes a real impact.

You will be rewarded with 23 days' holidays (plus Bank Holidays), rising to 30 days with service; quarterly staff awards; hybrid working; duvet and charity days; enhanced family leave; health and wellbeing support including Medicash, gym discounts, Perkbox.

Duties and Responsibilities

• Enforce the brand strategy, identity, and architecture
• Lead market positioning initiatives to differentiate the company in a competitive landscape
• Manage a multi-tiered brand hierarchy, ensuring coherence internally and externally
• Oversee audience segmentation and develop comms plans for a range of stakeholder groups
• Ensure consistent and effective comms across internal and external channels (e.g. press releases, digital and printed copy, internal comms) while adapting tone, style, and format to audience needs
• Support on the delivery of brand and comms content when required
• Align comms and brand with business strategy, culture, and values
• Build and manage a clear, differentiated brand position that supports growth
• Create compelling brand narratives, campaigns, and assets tailored to diverse stakeholder groups
• Translate brand strategy into effective, hands-on comms content across formats

Essential Requirements

• Relevant degree or equivalent experience in Marketing, Communications, Brand Management, or a related discipline
• 5+ years' experience in brand and communications roles, including demonstrable experience managing or leading brand strategy
• Experience within a B2B environment - ideally tech, financial services, or property sectors
• Proven track record of developing and executing brand and communications campaigns across multiple channels
• Excellent writing and editing skills, with the ability to adapt tone and style for different audiences
• Strong stakeholder management experience, collaborating across teams and with external partners or agencies
• Confidence using digital marketing and comms tools, such as CRM platforms, social media management tools, and analytics dashboards
• Acts as a brand and comms guardian, balancing management with execution when needed
• Customer centric, ensuring comms resonate across different groups
• Detail-driven but adaptable - able to shift between big-picture brand management and hands-on delivery
• Balances consistency with creative innovation to ensure brand impact and recognition
• Collaborative, ensuring alignment of comms across business functions and external partners

KEYWORDS: brands, marketing, campaigns, communications, B2B, business to business, CRM, analytics

We are an equal opportunities agency and welcome applicants from all backgrounds.