B2B Marketing Manager

Xpand Group; City Of London; Hybrid; GBP 50,000 - 60,000; Full time

Job summary

A leading IT solutions provider in SW London seeks an experienced B2B Marketing Manager to enhance lead generation efforts. The ideal candidate will manage multichannel campaigns, drive digital marketing initiatives, and support the Sales team with qualified leads. Applicants should have 5+ years of experience in B2B marketing within SaaS or Tech and be adept with CRM and automation tools. This role offers a salary of £50-60K, with hybrid work arrangements.

Qualifications

• 5+ years B2B marketing experience within SaaS or Tech preferred.
• Proficient in CRM, marketing automation, and analytics.
• Ability to manage multiple campaigns and events efficiently.

Responsibilities

• Run campaigns across digital, email, social, and events.
• Manage nurture workflows, segmentation, and automation.
• Analyse and optimise web, SEO, and social performance.
• Drive high-quality leads directly into the sales funnel.

Skills

B2B marketing experience

CRM and automation skills

Analytical skills

Social media proficiency

Event management

Job description

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

B2B Marketing Manager - IT Channel (£50-60K)

New Malden/SW London (3 days a week in office)

My client is a SW London based IT solutions provider, trusted by leading UK enterprises to deliver data protection, cloud, and cyber security. Partnering with global tech leaders, their mission is simple: be the most respected Data Resilience specialist in EMEA.

We are looking for a hands-on B2B Marketing Manager to supercharge the lead generation engine. You'll run multichannel campaigns, own our digital presence, drive event marketing, and keep our Sales team armed with hot, qualified leads.

You'll thrive here if you:

• Have 5+ years B2B marketing experience within SaaS or Tech and love delivering results
• Are confident with CRM, automation, analytics & social media
• Can juggle campaigns, events, and content with calm efficiency
• Enjoy working in a collaborative, fast-moving environment

Your impact:

• Run campaigns across digital, email, social & events
• Manage nurture workflows, segmentation & automation
• Analyse & optimise web, SEO & social performance
• Drive high-quality leads directly into the sales funnel

*Rates depend on experience and client requirements