Associate Marketer, Oncology

MSD Malaysia; Greater London; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

MSD Malaysia is seeking an Associate Marketer to support the UK strategic and tactical plan within Oncology. You will work across indications, coordinating with Sales, Medical Affairs, and Digital Marketing to build engaging omnichannel campaigns.

The role emphasizes data-driven planning, content development, and cross-functional collaboration to meet KPIs. Hybrid work arrangements and a focus on patient value are core to the position.

Qualifications

• Essential Bachelor’s degree or equivalent experience
• Experience in pharmaceutical, healthcare or related marketing roles
• Strong analytical, organisational and project management skills
• Working knowledge of the ABPI Code of Practice
• Desirable Experience or exposure within Oncology therapy areas

Responsibilities

• Understand the needs of our customer base; information requirements, format, channel preference and influencers
• Work with the Marketing team and Centralised Digital Marketing team to interpret insights and develop operational brand plans with omnichannel customer engagement plans
• Build therapeutic and product knowledge
• Adopt the L3 Next framework to ensure consistent planning with robust analysis and execution of campaigns aligned to strategy
• Lead responsibility of marketing‑led customer‑centric campaigns, ensuring delivery against strong KPIs and performance measures
• Work with the cross‑functional team to ensure delivery on operational plans
• Work with Agile principles and support the cross‑functional team to achieve this effectively
• Provide innovation through testing new marketing channels, new types of content and new channel execution strategies
• Manage the ABPI certification of content via the Medical‑Legal approval process
• Agency management
• Campaign budget management

Skills

Agency Management

Business Growth Strategies

Customer Marketing

Customer Relationship Management (CRM)

Digital Marketing

Marketing Budget Management

Marketing Communications Planning

Marketing Content Strategy

Marketing Management

Marketing Planning

Marketing Strategies

Omnichannel Marketing

Strategic Planning

Strategy Development

Education

Bachelor’s degree or equivalent experience

Job description

Job Description

The Associate Marketer (AM) is part of a diverse team of relevant subject matter experts and should be responsive to the business needs to support the implementation of the UK strategic & tactical plan. They will work across multiple indications at different stages of the product lifecycle within the Oncology Business Unit. The AM will report into the Strategic Marketing Lead.

Key activities:

• Understand the needs of our customer base; information requirements, format, channel preference and influencers
• Work with the Marketing team and Centralised Digital Marketing team to interpret insights and develop operational brand plans with omnichannel customer engagement plans
• Build therapeutic and product knowledge
• Adopt the L3 Next framework to ensure consistent planning with robust analysis and execution of campaigns aligned to strategy
• Lead responsibility of marketing‑led customer‑centric campaigns, ensuring delivery against strong KPIs and performance measures
• Work with the cross‑functional team to ensure delivery on operational plans
• Work with Agile principles and support the cross‑functional team to achieve this effectively
• Provide innovation through testing new marketing channels, new types of content and new channel execution strategies
• Manage the ABPI certification of content via the Medical‑Legal approval process
• Agency management
• Campaign budget management

Key capabilities – ability to:

• Collaborates effectively with others to achieve shared goals, including ability to work with specialist functions, e.g. Sales, Medical Affairs, Corporate Affairs, Centralised Digital Marketing and Strategic Insights
• Apply strategic thinking and planning frameworks to build effective operational plans
• Develop content and implement channel activities aligned to the delivery of operational plans
• Strong planning and organisation skills
• Embrace a growth mindset, utilising a test and learn approach to develop and refine customer engagement strategies, tactics, measurable deliverables and ROI
• Ability to digest complex clinical information and interpret its relevance to UK market
• Create and analyse insights to better understand the value we can deliver to patients and oncology communities
• Committed to understanding and meeting customer needs
• Communicates confidently - strong verbal, written and presentation skills
• Ability to lead without authority
• Ethics and integrity

Skills & Experience

Essential Bachelor’s degree or equivalent experience

• Experience in pharmaceutical, healthcare or related marketing roles
• Strong analytical, organisational and project management skills
• Working knowledge of the ABPI Code of Practice

Desirable Experience or exposure within Oncology therapy areas

Required Skills: Agency Management, Business Growth Strategies, Customer Marketing, Customer Relationship Management (CRM), Digital Marketing, Marketing Budget Management, Marketing Communications Planning, Marketing Content Strategy, Marketing Management, Marketing Planning, Marketing Strategies, Omnichannel Marketing, Strategic Planning, Strategy Development

Employment Details

• Employee Status: Regular
• Relocation: No relocation
• VISA Sponsorship: No
• Travel Requirements: No Travel Required
• Flexible Work Arrangements: Hybrid
• Shift: Not Indicated
• Valid Driving License: No
• Hazardous Material(s): N/A
• Job Posting End Date: 09/23/2026

Company Overview

Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.