Associate Director, Platform Operations

Publicis Groupe UK; Greater London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading global marketing agency in London is seeking an Associate Director of Platform Operations. In this hybrid role, you will drive the adoption of innovative platforms, influencing major brands through collaboration across various disciplines. The ideal candidate has substantial experience in marketing, strong communication skills, and a passion for digital innovation. Extensive benefits such as flexible working options and wellness support are offered. Join us to make a real impact in the evolving marketing landscape.

Benefits

WORK YOUR WORLD opportunity

REFLECTION DAYS

HELP@HAND BENEFITS

FAMILY FRIENDLY POLICIES

FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF

Qualifications

• Proven experience in a marketing or media agency environment.
• Background in Account Management, Planning, Data & Research, Operations, Production, Commerce, or Product Management.
• Hands-on experience with platform deployment and optimization.

Responsibilities

• Lead platform deployment and adoption across assigned markets, segments, or brands.
• Act as a subject matter expert on key platforms.
• Drive change management initiatives and deliver training programs.

Skills

Strong communication and presentation skills

Attention to detail

Adaptability to new technologies

Understanding of emerging trends in digital

Education

Experience in a marketing or media agency environment

Tools

Platform deployment tools

Process optimization tools

Job description

• BRAND: Publicis Media
• Job Function: Data Sciences
• Location: London, United Kingdom
• Experience Level: Intermediate
• Workplace Type: Hybrid

Company description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our 'Power of One' business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa.

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make "Brave Plays" in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign's Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

Overview

Join one of the world's leading communications groups and help shape the future of marketing and digital transformation. As Associate Director, Platform Operations at Publicis Groupe, you'll play a pivotal role in driving the adoption of cutting‑edge platforms that connect data, creativity, and technology for global clients.

This is an opportunity to influence how major brands operate at scale, working across diverse capabilities across Media, Production, Commerce, Social, and Influencer, to deliver seamless integration and operational excellence. If you're passionate about marketing innovation and thrive in a fast-paced, collaborative environment, this role offers the chance to make a real impact on client growth and transformation.

Responsibilities

• Lead platform deployment and adoption across assigned markets, segments, or brands, managing scoping, rollout plans, and stakeholder alignment.
• Act as a subject matter expert on key platforms (e.g., GrowthOS, CoreAI/MRCL, MediaTools), providing guidance and support to internal teams.
• Partner with product teams to evolve platform functionality, gathering feedback and defining future requirements.
• Drive change management initiatives and deliver training programs to ensure best practices and platform adoption.
• Support client-facing communications and presentations, creating tailored documentation and marketing materials.
• Recommend workflow optimisations and ways of working through platform solutions to enhance efficiency and effectiveness.

Qualifications

• Proven experience in a marketing or media agency environment, ideally with global or multi‑market exposure.
• Background in Account Management, Planning, Data & Research, Operations, Production, Commerce, or Product Management at Senior Manager level or above.
• Hands‑on experience with platform deployment or process optimisation tools for briefing, planning, activation, or reporting.
• Strong communication and presentation skills, with confidence engaging senior stakeholders.
• High attention to detail, organisational skills, and adaptability to new technologies.
• A passion for marketing and an understanding of emerging trends in digital, data, and operations.

Additional information

Publicis Groupe has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Planswe also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well‑being and self‑care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).