Assistant Marketing Manager

Blue Legal; City Of London; On-site; GBP 60,000 - 80,000; Part time

Job summary

A leading accountancy and business advisory firm is seeking an Assistant Marketing Manager for their London office on a 12-month contract. The role focuses on shaping and implementing business development and marketing strategies. Ideal candidates will demonstrate strong marketing experience and solid project management skills, along with the ability to collaborate effectively with stakeholders.

Qualifications

• Strong background in marketing with hands-on experience across integrated campaigns.
• Solid understanding of business development practices.
• Excellent project management abilities.

Responsibilities

• Gain a comprehensive understanding of the group’s market landscape.
• Partner with stakeholders to implement market entry strategies.
• Promote the use of digital tools and self-service resources.

Skills

Integrated campaigns

Digital platforms

Social media

CRM optimisation

Project management

Job description

Location: London • Salary: Market Rate • Salary band: Dependant upon experience • Contract type: Contract/Temporary • Date posted: 21st May 2025

Overview

Blue Legal are partnering with a leading accountancy and business advisory firm who are recruiting for an Assistant Marketing Manager to join their London office, on a 12 month FTC basis. The role involves supporting the firm’s largest business line, in shaping, driving and implementing business development and marketing activity. The ideal candidate will be someone who enjoys team leadership and is both comfortable working proactively and managing workloads, as well as being confident when collaborating with others and communicating regularly with directors, managers and partners to help businesses effectively.

Responsibilities

• Gain a comprehensive understanding of the group’s market landscape, service portfolio, and competitors to inform strategic marketing efforts.
• Partner with stakeholders and internal teams to design and implement market entry strategies, campaigns, and growth programmes across sectors and geographies.
• Take the lead in promoting the use of digital tools, CRM platforms, and self-service resources to boost campaign effectiveness, data accuracy, and return on investment.
• Plan and deliver key events, thought leadership content, and distribute marketing materials across the firm’s channels, including the website and social media.
• Ensure the consistency and quality of marketing and BD assets, support client targeting efforts, and provide updates and insights to enhance performance.
• Serve as a strategic advisor to senior leadership, providing practical, forward-thinking solutions to marketing and business development challenges.

Qualifications

• Strong background in marketing, with hands-on experience across integrated campaigns, digital platforms, social media, and CRM optimisation.
• Solid understanding of business development practices, including client feedback processes, key account planning, and campaign follow-up.
• Excellent project management abilities and the confidence to influence and advise senior stakeholders.
• A proactive mindset with the ability to juggle multiple priorities while delivering results in a professional services setting.