Assistant Manager - Coventry Cross Cheaping

BoyleSports; Coventry; Hybrid; GBP 21,000 - 27,000; Full time

Job summary

BoyleSports in Coventry is seeking an Assistant Manager to cover the Shop Manager and lead the retail team. You will ensure smooth daily operation, manage opening/closing, cash, and provide excellent customer service while accepting bets and guiding staff.

The role emphasizes strong leadership, brand representation, and a proactive approach to improvements, with a focus on delivering a high standard of service in a busy betting shop.

Qualifications

• Strong leadership experience with the ability to inspire others
• Excellent communication and relationship-building skills with colleagues and customers
• Demonstrable integrity and role-model behaviour
• Clear, proactive communicator who provides guidance and feedback
• Adaptable approach with willingness to lead from the front and bring new ideas
• Strong problem solving and creative thinking abilities
• High energy and drive to continuously develop self and others
• Customer service focused with a can-do attitude
• Enthusiastic about sporting events and building rapport with customers
• Ambitious and driven to progress within the company
• Able to promote the company brand and achieve high team results
• Willingness to operate at a high standard in a busy retail environment

Responsibilities

• Support the Shop Manager with the day-to-day running of the shop and the shop team.
• In the absence of the Shop Manager, lead from the front in managing the operation and running of the Shop and the Shop team, including opening and closing the shop and cash management.
• Be a clear communicator by actively encouraging colleagues to share ideas on improvements.
• Drive the team to maintain shop presentation standards and results.
• Deliver outstanding customer experience and assist customers with bets and transactions.
• Accept bets as per procedure, processing bets through terminals and EPOS in a timely manner.
• Act as Brand Ambassador and promote the multi-channel/digital journey.
• Ensure adherence to cash management and security procedures and social responsibility duties.

Skills

Lead a team

Stakeholder relationships

Integrity

Clear communicator

Adaptable

Problem solving

Energy and drive

Customer service

Sporting industry interest

Ambitious for progression

Brand promotion

High standards

Job description

Role Profile
Job Title: Assistant Manager
Function/Department: Retail
Reporting To: Shop Manager
Location:Coventry Cross Cheaping

Role Purpose and Key Responsibilities

Role Purpose

You will be responsible and accountable for the shop and the team in the absence of the Shop Manager such as operating and running the Shop and managing the Shop team effectively. The day to day of the role will be to assist the Shop Manager and team with the smooth running of the store ensuring high standards are maintained throughout the day whilst accepting and paying out bets and delivering excellent customer service. The role encompasses the duty of opening and closing the business and in the absence of the Shop Manager you will be responsible to manage the operations of the shop.

Key Responsibilities

• Support the Shop Manager with the day-to-day running of the shop and the shop team.
• In the absence of the Shop Manager, lead from the front in managing the operation and running of the Shop and the Shop team, including being responsible for:
  • Opening and closing the shop
  • Managing and guiding the Shop Team
  • Cash management procedures
  • Managing and utilizing the company Time and Attendance system whilst ensuring adherence from the Shop Team with using the system
• Leading by example and drive your team to keep and maintain shop presentation standards.
• Be a clear communicator by actively encouraging your colleagues to share ideas on how things can be improved and done better.
• Stay focused on the results of the Shop to help identify opportunities with the ability to get your team working to high standards together.
• Responsible for providing outstanding customer experience for customers.
• Educating and guiding your team to be able to deliver excellent customer service
• Accept bets as per procedure, accurately taking and processing customer bets through multiple channels which include but are not limited to betting terminals and in shop transactions through the EPOS System in timely manner.
• To act as a Brand Ambassador including introducing customers to the multi-channel/digital journey.
• Ensure the Shop adheres to all operational procedures, including cash management and security procedures.
• Adhere to Social Responsibility duties.

Knowledge, Skills and Experience

Essential Skills and Experience

• Ability to confidently lead a team and inspire others
• Ability to build excellent working relationships with colleagues
• Operate with trust and integrity and be an excellent role model for others
• Excellent communicator with the ability to provide clear guidance and feedback to others (team members and customers)
• Be adaptable to different situations with the ability to lead from the front in bringing new ideas forward
• Ability to problem solve and think creatively
• Energy and drive to constantly develop yourself and others
• Customer service focused
• An enthusiastic people person
• A keen interest in Sporting industry/events and being confident to build rapport and relationships with customers
• Ambitious and driven to progress within the company
• To promote the company brand and be results focused get your team working to a high standard together

Desirable Skills and Experience

• 1 year Assistant Manager/Supervisor Retail experience.
• Industry experience is welcomed but not essential as full training provided to expand your knowledge base on all things sport and betting related