Area Sales Manager - Medical Equipment

Sales Recruit UK; City of Edinburgh; Remote; GBP 35,000 - 40,000; Full time

Job summary

A leading medical equipment manufacturer is seeking an Area Sales Manager in Scotland. This role involves managing territory sales of cutting-edge dental equipment, with a significant focus on building relationships and driving business growth. The candidate will enjoy a competitive salary with bonuses, a company car, and opportunities for professional development in a supportive team environment.

Benefits

£10,000 realistic annual bonus

Company car or car allowance

Pension and benefits package

Genuine long-term career development

Qualifications

• Proven field sales experience (any B2B background considered).
• Experience managing your own territory and driving new business growth.
• A track record of hitting and exceeding targets.

Responsibilities

• Manage all commercial activity across Scotland focusing on selling dental equipment.
• Combine direct sales with distributor enablement.
• Conduct site surveys, demonstrations, and manage the full sales cycle.

Skills

Field sales experience

Communication skills

Relationship-building skills

Self-motivated

Job description

Area Sales Manager - Medical Equipment

Territory: Scotland (field-based, covering practices across the country)

Sector: Medical Devices

Salary: £35,000

£40,000 basic + £5,000

£10,000 bonus + car or allowance

Are you a driven field sales professional ready to take ownership of a large territory and make a name for yourself?

This is your opportunity to join one of the worlds top three manufacturers of high‑value medical equipment renowned for innovation, precision, and reliability. You'll represent a brand trusted by dental professionals globally selling the most advanced equipment on the market to practices across Scotland.

This company is known for empowering its people. You'll be part of a supportive, high‑performing UK team led by an inspirational manager, with a culture built on trust, autonomy, and professional growth. Scotland is a fairly new territory, so there's huge potential to make your mark, shape the region, and achieve rapid progression.

Role

As Area Sales Manager, you'll manage all commercial activity across Scotland, focusing on selling cutting‑edge dental equipment valued between £25,000 and £100,000. You’ll combine direct‑to‑practice sales with distributor enablement, providing product training, joint visits, and developing long‑term partnerships. You'll conduct site surveys, demonstrations, and manage the full sales cycle from lead generation through to close. The role involves extensive travel across Scotland, working remotely day‑to‑day, with occasional visits to the UK head office.

What You’ll Bring

• Proven field sales experience (any B2B background considered)
• Experience managing your own territory and driving new business growth
• A track record of hitting and exceeding targets
• Strong communication and relationship‑building skills
• Trustworthy, reliable, and self‑motivated: someone who takes full ownership of their area
• NHS sales experience is advantageous but not essential

What's on Offer

• £35,000
• £40,000 basic + £5,000
• £10,000 realistic annual bonus
• Company car or car allowance
• Pension and benefits package
• Genuine long‑term career development with a world‑leading manufacturer

How to Apply

Please submit your application online.