Area Sales Executive

Western Union; Remote; GBP 30,000 - 50,000; Full time

Job summary

A leading global money transfer company is seeking a Field Sales Executive based in Sheffield, United Kingdom. This role involves building and nurturing client relationships while managing existing partnerships to drive business growth. Responsibilities include executing strategic plans, developing agent opportunities, and providing market insights. Candidates should possess strong negotiation skills, a university degree or equivalent, and be prepared for significant travel. A full valid driving license is mandatory as a company car will be provided.

Benefits

Company car provided

Qualifications

• Previous experience in outside sales or servicing customer products or financial services is a plus.
• Money Transfer experience is a nice to have.
• Full valid driving license is essential.

Responsibilities

• Execute plans and policies to achieve company objectives.
• Develop and manage agent relationships and service delivery.
• Visit agent locations to strengthen partnerships.
• Monitor performance data and drive results.
• Identify new business opportunities for agent network expansion.

Skills

Strong negotiation and decision-making skills

Ability to present and listen effectively

Trust-building with clients

Comfort with Excel

Sales experience

Education

University degree or equivalent experience

Tools

Salesforce

Power BI

Job description

Position

Are you passionate about building strong relationships and helping businesses grow? Do you enjoy managing and nurturing existing partnerships while identifying opportunities to expand their potential? Would you like to work for a global leader in Money Transfer that believes when money moves, better things can happen? If you’re energized by working closely with clients, understanding their needs, and becoming a trusted partner in their success, then it’s time to join Western Union as a Field Sales Executive.

Role Overview

In this role, we’ll be looking for you to grow the business by signing, training and activating new Western Union agents and managing business development activities with existing agents in your territory spanning extensive travel in.

Key Responsibilities

• Execute plans, policies, and procedures as defined by leadership, to achieve the company strategic objectives in a consumer focused manner;
• Develop prospective agent opportunities, manage existing agent relationships and service delivery, and control agent attrition, sign new agent locations and complete all change of ownership to completion and go live.
• Provide local market competitive intelligence and build relationships with relevant grassroots and community organisations to better understand the needs and objectives of consumers in the local market.
• Build and maintain strong, long‑term relationships with existing agent partners, supporting them to optimise performance and grow their business.
• Collect daily pricing information on Western Union and all IMT competitors to ensure all pricing offered is of fair value where possible and aligned to market considerations.
• Act as a trusted advisor by understanding agents’ needs, identifying opportunities for improvement, and providing proactive, tailored support.
• Onboard new agents and work with existing agents to help guide them through activation, recertification, training, and integration into the Western Union network.
• Daily visits to agent locations, especially high‑performing or strategic sites, to support and strengthen partnerships across Independent, Key Account and Post Offices within their defined geographical territory.
• Monitor performance data and business trends, using insights to drive results and address any operational or service challenges. Use reports provided to analyse performance – comfort with Excel essential and other reporting tools (Salesforce and Power BI).
• Identify and sign new business opportunities, helping to expand the agent network in high‑potential areas to improve accessibility for customers to the money transfer service.
• Own revenue growth and productivity metrics within their assigned geographical territory.
• Serve as the first point of contact for Western Union agents, providing day‑to‑day support and ensuring a smooth partnership experience and customer service levels.

Qualifications

• Previous experience in outside sales or servicing customer products or financial services is a plus.
• Money Transfer experience is a nice to have.
• Strong negotiation and decision‑making skills.
• Ability to present and listen to your agents and build trust and confidence with them.
• Able to gain the trust and confidence of clients.
• University degree, a higher‑level qualification or equivalent experience.
• This is a field sales role with approx 80% travel.
• Full valid driving licence is essential – company car provided.

Benefits and Policies

Full valid driving licence required. Company car provided.

Diversity and Inclusion

We are passionate about diversity. Our commitment is to provide an inclusive culture that the unique backgrounds and perspectives of our global teams while reflecting the communities we serve. We do not discriminate based on race, colour, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status or veteran status. The company will provide accommodation to applicants with disabilities during the recruitment process, following applicable laws. Western Union values in‑person collaboration, learning, and ideation whenever possible.