Apptio Marketing Development Representative

IBM; Camden Town; On-site; GBP 57,000 - 66,000; Full time

Job summary

A global technology company in London seeks a Marketing Development Representative to drive revenue growth through effective prospecting. The role requires multilingual skills, strong organizational abilities, and the capability to collaborate with sales teams. Candidates should have a background in SaaS sales or enterprise selling experience. This position offers the chance to advance a career in a fast-moving environment.

Qualifications

• Ability to deliver results in driving pipeline revenue opportunities for enterprise software-level deals.
• Ability to conduct extensive cold calls and email campaigns.
• Team player with solid communication skills.

Responsibilities

• Own prospecting activities into your account base.
• Develop and execute a strong prospecting plan.
• Qualify candidates and arrange conversations with Field Sales.

Skills

Fluent German OR Spanish OR Italian + English

Excellent organizational skills

Analytical skills

Problem-solving skills

Creative tactics for outreach

Communication skills

Presentation skills

Ability to work independently

Tools

Salesforce.com

Job description

Apptio Marketing Development Representative

IBM
London
£57,385 per year - estimated ?
NEW

Introduction

Apptio is an IBM unit offering a cloud-based platform and SaaS applications that enable businesses to gain visibility into IT costs, align technology investments with business priorities, and make data-driven decisions about their technology spend.

IBM offers an inclusive work environment and several growth opportunities.

Your role and responsibilities

• Own prospecting activities into your account base.
• Develop and execute on a strong prospecting plan of attack, including call scripts, audience segmentation and approach.
• Qualify interested candidates and arrange introductory conversations with customers and Field Sales.
• Deliver sales presentation when necessary.
• Track all relevant qualification and lead management activity using Salesforce.com (including calls, prospect pipeline, account notes, etc.)
• Quickly learn the technical aspects of the product, effectively communicate the value proposition and be able to react to objections, competitive questions and other FAQs.
• Provide business acumen for customers and strive to understand the business problem we are solving in order to best configure the solution and exceed customer expectations.
• Collaborate successfully with Field Sales to optimize team selling productivity.
• Provide value-added market intelligence to the Sales, Marketing, Product, and Customer Success teams.

Required technical and professional expertise

• Fluent German OR Spanish OR Italian + English (required)
• Ability to deliver results in driving pipeline revenue opportunities for enterprise software-level deals
• Ability to conduct extensive cold calls and email campaigns and navigate org charts
• Excellent organizational, analytical, and problem‑solving skills
• Creative tactics to reach the executive management of enterprise IT
• Team player with solid communication and presentation skills
• Ability to share best practices, continually improve processes and messaging, and provide clear and consistent reporting to Executive Management
• Ability to work independently & proactively in a dynamic environment
• Basic understanding of Apptio and its relationship with IBM

Preferred technical and professional experience

• Experience in SaaS sales or telephone prospecting is preferred
• Experience in using sales prospecting tools and CRM
• Recent IT industry and/or enterprise selling experience is preferred.
• We are looking for someone who is excited to work in a fast-moving, high-growth company for an opportunity to drive revenue growth and advance a career in large enterprise sales

IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.