About Legend
We’re Legend, the team behind #1 products that make noise in the most competitive comparison markets in the world, including iGaming, Sports Betting, and Personal Finance.
We exist to build better experiences, from amplified career paths to supercharged online journeys, for our people and our users, delivering magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide.
If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it.
Unlock the Legend in you.
The Role:
Legend is excited to start searching for our first AI Enablement & Automation Lead to define, drive, and execute our AI strategy across the business. This is a unique opportunity to shape how AI delivers measurable impact in a fast-growing company. You will be responsible for identifying high-value opportunities, building business cases, orchestrating implementation, and ensuring adoption across the organization.
This is an individual contributor role with no direct reports; however, over time, this role may evolve into building and leading a dedicated AI function.
Why join us?
- Opportunity to shape and own the AI agenda at a high-growth, fast-paced company.
- Mandate & budget to pilot, execute, and implement solutions without unnecessary bureaucracy.
- Work directly with senior leadership and our founder to influence the future of the business.
- Grow into building and leading an AI team over time.
- See your work in action, with measurable impact, faster cycles, and outcomes you can point to.
What You'll Do:
- Strategy & Impact: Define and own Legend’s AI + automation strategy, prioritizing use cases that deliver measurable efficiency, productivity, and financial upside.
- Reframe business processes with automation and workflow innovation, not just AI alone.
- Translate emerging technologies into practical, business-ready solutions that reduce cycle times, save hours, and improve outcomes.
- Execution & Delivery: Act as product manager for AI & automation initiatives, scoping problems, designing solutions, and overseeing delivery.
- Manage a dedicated budget, ensuring maximum ROI on tools, training, and implementation.
- Build repeatable frameworks for evaluating, piloting, and scaling productivity use cases across our pillars.
- Stakeholder Management: Partner with our business functions, operating as a true cross-functional chameleon.
- Drive adoption through clear, positive communication that highlights opportunities, not just efficiencies.
- Orchestrate adoption and embed tools and workflows that empower teams and drive measurable business impact.
- Governance & Enablement: Ensure appropriate training, frameworks, and guardrails are in place to use AI responsibly.
- Track and report impact, hours saved, cycle times reduced, revenue impact, and make results visible to leadership.
What You'll Bring:
- Strategic operator with a product management, consulting, or operational efficiency background.
- 7+ years’ professional experience with proven delivery of operational/productivity outcomes.
- Strong record of achieving success from cross-functional workstreams.
- Experience with workflow engineering, RPA, and productivity tooling.
- Commercially minded, with the ability to quantify ROI and build compelling business cases.
- Excellent communicator and persuader; able to win buy-in at all levels.
- Hands-on and outcome-driven; thriving in roles where you both design strategy and deliver execution.
- Technically curious, familiar with AI concepts, but not necessarily a coder.
- Lifelong learner with a track record of curiosity and self-directed upskilling.
Why Legend?
- Join a global community of smart, caring, talented individuals working together to deliver top results.
- Competitive salaries and matched pension contribution.
- Health insurance and 25 days annual leave allowance.
- Flexible working to suit you and annual discretionary bonus linked to business and personal performance.
- Long-term incentive plan, individual learning and development budget, and paid sabbatical when you hit milestones.
- Company-wide social events and recharge your batteries between Christmas & New Year.
Legend is an Equal Opportunity Employer, dedicated to hiring and developing the most talented and diverse team, including individuals with different backgrounds, abilities, identities, and experiences. If you require any reasonable adjustments throughout your application process, please contact the team at talent@l1.com, and we'll do all we can to support you.