AI-Driven Planning & Insights Partner

News UK; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Private medical insurance

Gym discounts

Bikes for Work

HarperCollins books discount

Maternity leave 18 weeks

Paternity leave 2 weeks

Wellbeing benefits

Pension up to 5% employer

LinkedIn Learning access

25 days holiday

Job summary

News UK is seeking a data-and-planning professional to shape strategic directions across brands. You will analyse consumer and media data, articulate clear marketing objectives, and support distinctive creative solutions through data-informed pitches.

You will collaborate with diverse teams, translate complex insights into engaging narratives, and advocate AI tools to enhance research and planning across the commercial department.

Qualifications

• Extract meaningful insights from proprietary data tools to inform cross-platform recommendations.
• Strong communication to convey complex strategic recommendations to senior stakeholders.

Responsibilities

• Analyse first and third-party audience data to guide reach across News UK brands.
• Uncover audience insights to shape content solutions and strategies.
• Collaborate with client, agency, content and commercial teams on pitches and strategy.
• Translate data insights into clear narratives for senior stakeholders.
• Champion AI tools and synthetic data to improve research and planning efficiency.
• Deliver thought leadership content on media, creativity and culture.

Skills

Data analysis

Insight generation

Stakeholder comms

AI tools

Behavioral economics

Tools

TGI

YouGov

PAMCo

RAJAR

Job description

News UK is seeking a data-and-planning professional to shape strategic directions across brands. You will analyse consumer and media data, articulate clear marketing objectives, and support distinctive creative solutions through data-informed pitches.

You will collaborate with diverse teams, translate complex insights into engaging narratives, and advocate AI tools to enhance research and planning across the commercial department.