AI-Driven Data & Insights Analyst (Hybrid London)

Harnham; Slough; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

Harnham in London is seeking a Data & Insights Analyst to join a consumer analytics business blending marketing effectiveness, data science and AI. You’ll analyse multi-channel behavioural data, extract insights and present client-focused findings to stakeholders.

Your role spans campaign performance, customer behaviour analysis and AI-focused products, with strong SQL, Excel and data visualisation skills driving decision making across digital, retail and AI touchpoints.

Qualifications

• Strong SQL skills.
• Advanced Excel capabilities.
• Experience analysing complex datasets and translating findings into actionable insights.
• Ability to communicate analytical outputs to non-technical stakeholders.
• Commercially minded with strong problem-solving skills.
• Comfortable working independently and taking ownership of projects.
• Experience with data visualisation tools is beneficial.
• Exposure to marketing analytics, customer insights, media analytics or consumer behaviour data is advantageous.
• Familiarity with LLM tools such as ChatGPT and prompt-based analysis is desirable.

Responsibilities

• Querying and extracting data using SQL
• Analysing large-scale behavioural datasets to identify trends and commercial insights
• Measuring advertising effectiveness and campaign uplift
• Delivering post-campaign analysis and client-ready insights
• Creating clear, compelling presentations and reports for stakeholders
• Developing and testing new analytical methodologies
• Exploring consumer behaviour across digital, retail and AI touchpoints
• Working with qualitative and quantitative datasets, including LLM-generated data
• Supporting the development of innovative products focused on consumer interactions with AI platforms
• Collaborating closely with data, research and commercial stakeholders across the business

Skills

SQL

Excel

Data analysis

Communication

Problem solving

Independent work

Data visualization

Marketing analytics

LLM tools

Job description

Harnham in London is seeking a Data & Insights Analyst to join a consumer analytics business blending marketing effectiveness, data science and AI. You’ll analyse multi-channel behavioural data, extract insights and present client-focused findings to stakeholders.

Your role spans campaign performance, customer behaviour analysis and AI-focused products, with strong SQL, Excel and data visualisation skills driving decision making across digital, retail and AI touchpoints.