Affiliate Marketing Manager

The Sure FX Group; City Of London; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading financial education provider in the UK is seeking an experienced Affiliate Marketing Manager to develop partnerships and drive customer acquisition. The role focuses on implementing performance-based marketing strategies and requires strong analytical skills, negotiation abilities, and experience in affiliate marketing. The position is fully remote and offers a competitive salary plus bonuses.

Benefits

Remote position

Competitive salary and bonuses

Professional growth opportunities

Qualifications

• Proven experience as an Affiliate Marketing Manager or similar role.
• Strong understanding of affiliate networks and tracking platforms.
• Experience in data analysis and campaign optimisation.

Responsibilities

• Develop and manage affiliate marketing programs.
• Monitor performance metrics and conduct A/B testing.
• Ensure compliance with brand guidelines and regulations.

Skills

Affiliate marketing experience

Analytical mindset

Negotiation skills

Understanding of SEO and PPC

Tools

Google Analytics

Impact

CJ

Awin

Job description

Affiliate Marketing Manager

Affiliate Marketing Manager

About the Company

We are a leading provider of financial education and digital products, operating as a fully remote business with a global audience. As part of our expansion, we are seeking an experienced Affiliate Marketing Manager to develop and grow our affiliate partnerships, drive customer acquisition, and maximise revenue through performance-based marketing strategies.

Position Overview

The Affiliate Marketing Manager will be responsible for implementing, managing and scaling our affiliate and partner marketing programmes, ensuring sustainable growth. The ideal candidate will have a proven track record in affiliate marketing, digital partnerships, and performance-based acquisition, with strong analytical skills and the ability to build and nurture strategic relationships.

Key Responsibilities

• Affiliate Programme Development & Management

  Develop and execute a comprehensive affiliate marketing strategy, ensuring alignment with overall business goals.

  Identify, recruit, and onboard high-quality affiliates, influencers, and strategic partners to drive traffic and conversions.

  Manage relationships with affiliates, providing support, performance analysis, and regular communication to drive engagement.

  Negotiate commission structures, promotional campaigns, and partnership agreements to optimise performance.

• Performance Optimisation & Data Analysis

  Monitor affiliate performance metrics, tracking key KPIs such as conversion rates and customer lifetime value.

  Conduct A/B testing and optimise affiliate landing pages, creatives, and campaign structures to maximise efficiency.

  Utilise analytics tools (e.g., Google Analytics, PartnerStack, Impact, or similar platforms) to track performance and make data-driven decisions.

  Generate regular reports on affiliate performance, providing actionable insights to improve revenue growth.

• Strategic Growth & Innovation

  Research and implement new affiliate marketing trends, technologies, and best practices to stay ahead of the competition.

  Identify growth opportunities within emerging markets, niche partnerships, and alternative traffic sources.

  Develop and launch exclusive affiliate campaigns, promotions, and incentive programmes to enhance engagement.

  Work closely with the content, product, and marketing teams to ensure consistent branding and messaging across all affiliate channels.

• Compliance & Brand Protection

  Ensure that all affiliates adhere to brand guidelines, compliance regulations, and ethical marketing practices.

  Monitor for fraudulent or non-compliant activity, taking necessary actions to maintain programme integrity.

  Stay updated on GDPR, advertising regulations, and industry compliance requirements.

Person Specification

Essential Skills & Experience

• Proven experience as an Affiliate Marketing Manager or similar role in performance marketing.
• Strong understanding of affiliate networks, tracking platforms, and partnership management.
• Experience with Google Analytics, affiliate tracking software (e.g., Impact, CJ, Awin, or PartnerStack), and data analysis tools.
• Excellent negotiation skills and the ability to build long-term relationships with affiliates and partners.
• Strong analytical mindset, with experience in optimising ROI-driven marketing strategies.
• Ability to develop and implement scalable affiliate recruitment and engagement strategies.
• Knowledge of SEO, PPC, email marketing, and digital advertising as they relate to affiliate marketing.
• Self-motivated and results-oriented, with the ability to work independently in a remote environment.

Desirable Experience

• Experience in the financial services, education, or e-commerce sector.
• Familiarity with influencer marketing and social media partnerships.
• Knowledge of conversion rate optimisation (CRO) and funnel analysis.
• Understanding of global affiliate marketing landscapes, including emerging markets.

What We Offer

• Remote position.
• Competitive salary, based on experience, plus performance-based bonuses.
• Opportunity to scale and lead an affiliate marketing strategy in a growing company.
• A dynamic and collaborative work environment that encourages innovation and professional growth.

If you are a results-driven affiliate marketing professional who thrives on building partnerships and maximising performance, we’d love to hear from you!