ACE Product Owner - WEB

Arriva Plc; Sunderland; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading passenger transport provider is seeking an ACE Product Owner to join the Customer Experience team in Sunderland. This full-time role involves optimizing marketing websites and ensuring seamless content management using Drupal CMS. The ideal candidate will have experience in CMS environments, a strong understanding of UX and SEO principles, and excellent stakeholder management skills. This position offers the opportunity to significantly enhance user experience and drive engagement metrics across digital platforms.

Qualifications

• Experience as a Product Owner or UX Designer in CMS environments.
• Strong understanding of responsive design and SEO.
• Excellent communication skills with stakeholders.

Responsibilities

• Define and maintain the roadmap for CMS and Site Studio.
• Act as a subject matter expert for Site Studio components.
• Implement SEO-friendly practices and oversee content creation.

Skills

Product Owner experience

Knowledge of Drupal CMS

Understanding of UX principles

Strong stakeholder management

Familiarity with agile methodologies

Job description

Overview

We are looking for an ACE Product Owner to join our Arriva Customer Experience (ACE) team on a full‑time, permanent basis. This role will be based at either our Sunderland or London office. The ACE Product Owner for WEB will work with stakeholders to prioritise initiatives and manage development, and optimisation of our Marketing websites using Drupal CMS and Site Studio. This role ensures seamless content management, governance, and user experience across digital platforms, aligning with business objectives and brand standards.

Responsibilities

• Define and maintain the roadmap for CMS and Site Studio capabilities.
• Act as the subject matter expert for Site Studio components, templates, and workflows.
• Ensure governance and best practices for content creation, publishing, and design consistency.
• Oversee creation and editing of content using Site Studio’s visual builder.
• Manage reusable components, global styles, and responsive layouts.
• Implement SEO‑friendly practices, including schema markup and canonical link management.
• Work closely with marketing, design/UX, and technology teams to deliver high‑quality web experiences.
• Liaise with external vendors and technology partners for CMS enhancements.
• Design and maintain end‑to‑end workflows for CMS changes.
• Implement role‑based permissions and ensure compliance with governance standards.
• Integrate workflows with agile sprint cycles for timely delivery of website updates.
• Monitor workflow efficiency and introduce automation where possible.
• Provide training and documentation for teams on workflow processes and Site Studio best practices.
• Monitor performance metrics and user feedback to drive iterative improvements.
• A well‑defined CMS and Site Studio roadmap aligned with business objectives.
• Roadmap communicated and understood by all stakeholders.
• Features and enhancements prioritised based on measurable business value.
• Demonstrable improvement in customer experience and engagement metrics.
• Backlog items are well‑groomed, prioritised, and linked to strategic goals.
• Decisions supported by analytics (e.g., user behaviour, SEO performance).
• KPIs tracked and reported consistently.
• Adoption of new CMS capabilities or Site Studio features that enhance efficiency.

Qualifications

• Experience as a Product Owner or UX Designer familiar with CMS environments.
• Knowledge of Drupal CMS and Site Studio.
• Strong understanding of UX principles, responsive design, and SEO.
• Excellent stakeholder management and communication skills.
• Familiarity with agile methodologies and product management tools.

Arriva is a leading European passenger transport partner, operating in 11 countries across the UK and Europe. The company employs around 35,000 people, delivering more than 1.5 billion passenger journeys connecting people and communities safely, reliably and sustainably.