Marketing Manager Customer Engagement

Penta; Paris; Sur place; EUR 45 000 - 65 000; Plein temps

Résumé du poste

A leading financial workspace provider is seeking a Marketing Manager Customer Engagement in Paris to create personalized customer experiences and drive engagement. You will coordinate across teams to enhance the customer journey and optimize marketing strategies. The ideal candidate has a sales mindset and experience in multi-channel marketing. This position offers a competitive salary and great company benefits.

Prestations

Competitive salary package

Meal vouchers

Public transportation reimbursement

Great health insurance

Employee well-being initiatives

Childcare benefits

Monthly team events

Qualifications

• Experience in customer-facing roles or sales, proactively engaging with clients.
• Ability to craft strong narratives and engage customers in various formats.
• Experience with multi-channel customer lifecycle campaigns and automation.
• Successfully coordinated projects across multiple teams, prioritizing initiatives.
• Experience in building or optimizing referral programs, understanding incentive design.

Responsabilités

• Build tailored customer experiences to improve product adoption and drive upsell.
• Design and execute personalized marketing experiences across channels.
• Enhance and manage referral program to reward customer loyalty effectively.
• Coordinate across teams to prioritize marketing initiatives and ensure seamless customer touchpoints.

Connaissances

Customer Experience/Sales mindset

Product/Creativity profile

Marketing/CRM Experience

Cross-functional Project Management

Referral/Loyalty Program Management

Description du poste

Our mission ? Creating the freedom for SMEs to succeed in business and beyond, by delivering Europe’s leading finance workspace. We combine business-class tools (seamless invoicing, spend management, and pre-accounting) with unwaveringly attentive 24 / 7 support, designed to help businesses breeze through all things finance. Our journey : Founded by and in July 2017, Qonto has rapidly gained trust, serving over 600,000 customers. Thanks to our wonderful team of 1,600+ Qontoers, we also made it to the French ranking! Our values : Customer focus | Prioritize customers in everything you do Ownership | Own your part, get things done Teamwork | Make (team)work easy Mastery | Continuously raise the bar Integrity | Always do what’s right, and respect people Our beliefs : At Qonto, we're committed to fostering a welcoming environment where everyone can thrive. We prioritize evaluating applicants based solely on skills and potential, ensuring diversity with 55% international team members, 44% women, and 20% parents. Join us in building a workplace that celebrates diversity and individuality.. ⭐Mission : Join us as a Marketing Manager Customer Engagement, to build and coordinate the complete French customer experience from day 1, driving activation, engagement, upsell, and word-of-mouth growth. You'll be the first hire dedicated to our 600,000 satisfied French customers, transforming how we leverage our existing customer base to increase revenue and create a snowball effect of referrals. ⚡Impact : As the Marketing Manager Customer Engagement, you will work closely with Delphine, our Head of Marketing, and coordinate across Product, CRM, and Customer Experience teams to create personalized marketing experiences that turn satisfied customers into loyal advocates and revenue drivers.👩💻🧑💻 As a Marketing Manager Customer Engagement at Qonto, you will

• Build tailored customer experiences by industry to improve product adoption and drive upsell opportunities within our customer base while activating different levers :
• Design and execute personalized experience across email, push notifications, and in-app banners to increase average revenue per customer through targeted upsell and cross-sell initiatives
• Use the community and events strategy to engage existing customers and differentiate Qonto from competitors in the French market
• Enhance and manage our referral program to reward customer loyalty more effectively and amplify word-of-mouth acquisition from our satisfied customer base
• Coordinate with multiple product streams, CRM teams, and customer experience teams (events, communities) to prioritize marketing initiatives and ensure seamless customer touchpoints across all channels 🤔 What you can expect :
• Market Context : You'll be building a completely new function focused on our French solopreneur customers, with the opportunity to create strategies from scratch and directly impact revenue growth through existing customer engagement
• Team Collaboration : Work closely with Product, CRM, Customer Experience, Events, and Content teams in a highly cross-functional environment where your initiatives will touch multiple product streams and customer touchpoints
• Methodologies : We value structured approaches to customer engagement, using data-driven personalization and industry-specific segmentation to create meaningful customer experiences that drive both satisfaction and revenue
• Impact Measurement : Focus on measurable outcomes, including average revenue per customer (ARPA), referral conversion rates, feature adoption by industry segment, and customer engagement metrics 🤝 About your future manager / Head of Delphine values autonomy and drive in her team members, encouraging hands‑on approaches, including writing campaigns and managing projects independently. She supports professional growth by fostering creativity and maintaining close client contact to inform strategy. With her background in marketing and customer engagement, Delphine brings strategic vision while giving you the freedom to build and execute your own initiatives in this new role. 🏅About You
• Customer Experience / Sales mindset : You ideally have experience in customer‑facing roles or sales, with a strong ability to proactively engage with clients and gather insights through direct communication
• Well‑rounded Product / creativity profile : You can simplify a product complexity, craft strong narratives, and engage customers in emails with your writing, and in videos with your creativity.
• Marketing / CRM Experience : You excel at designing and executing multi‑channel customer lifecycle campaigns, with hands‑on experience in email marketing, push notifications, and in‑app messaging automation to drive revenue growth from existing customers
• Cross‑functional Project Management : You have successfully coordinated complex projects across multiple teams (Product, CRM, Customer Experience) and can prioritize competing initiatives while maintaining strong stakeholder relationships
• Referral / Loyalty Program Management : Cherry on the cake : you have built or optimized referral programs, understanding the mechanics of incentive design, fraud prevention, and measuring referral loop effectiveness 🎁 Perks A tailor‑made and dynamic career track. An inclusive work environment. And so much more to help you succeed.- Offices in Paris, Berlin, Milan, Barcelona, and Belgrade;- Competitive salary package;- Meal vouchers;- Public transportation reimbursement (part or global);- A great health insurance (depending on the country);- Employee well‑being initiatives : access to to take care of your mental health and great offers for sports and wellness activities;- A progressive disability and (1 in 6 of Qonto employees is a parent!) and childcare benefits with selected partners;- Monthly team events. 💬 Our hiring process : - Interviews with your Talent Acquisition Manager and future managers - A remote or live exercise to demonstrate your skills and give you a taste of what working at Qonto could be likeFind more information about our interview process on our.On average, our process lasts 20 working days and offers usually follow within 48 hours 🤞To learn more about us : | I |To know how your personal data will be processed during your application process or to request its deletion, please.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.