Commercial Data Analyst, Global CRM

Cargotec Corporation; Helsinki; On-site; EUR 50 000 - 70 000; Full time

Job summary

A global leader in load-handling solutions is seeking a Commercial Data Analyst – CRM based in Helsinki, Finland. This role is pivotal in transforming how customer relationship management data is leveraged to enhance sales performance. The candidate will manage CRM data architecture, lead complex analyses, and ensure data integrity while collaborating with various stakeholders. Successful applicants will have over 3 years of experience in data-related roles and strong analytical skills.

Qualifications

• 3+ years of experience in Consulting, Investment Banking, or CRM management.
• Strong project management and change management experience.
• Ability to succeed in a fast-paced, international environment.

Responsibilities

• Support business development through data-driven analysis and stakeholder management.
• Maintain clean and reliable CRM data.
• Lead initiatives to promote CRM adoption across the organization.

Skills

Analytical skills

Project management

Data visualization

CRM systems

Communication skills

Tools

Google BigQuery

Python

Power BI

Tableau

Job description

As pioneers and global leader, Hiab is ambitious to write forward our success story, inspiring and shaping our industry. The world in which we operate with our class‑leading products, intelligent services and innovative digital solutions is constantly changing.

Together, we keep everyday life moving to build a better tomorrow

Are you a strategic and analytical professional with a passion for driving commercial growth through data?

At Hiab, we are looking for a Commercial Data Analyst – CRM to play a key role in transforming how we leverage customer relationship management (CRM) data to enhance sales performance and drive business growth.

In this role, you will design, manage, and continuously improve our end‑to‑end CRM data architecture - supporting everything from strategy formulation to performance reporting. Your insights will help optimize sales processes, strengthen decision‑making, and accelerate business growth across our divisions and Customer Support Center’s. Supporting the effectiveness of the CRM platform as a source of truth for customer and account information, and in enabling cross‑functional business users to derive actionable insights from CRM data.

If you thrive in a fast‑paced, international environment and enjoy turning complex data into strategic opportunities, we’d love to hear from you.

This position will be based in Helsinki, Finland or Malmö, Sweden.

Main tasks and responsibilities

• Support business development initiatives by leading complex data‑driven analyses and projects, while efficiently managing stakeholder relationships across the organization
• Maintain clean, reliable CRM data while also contributing to business requirements gathering, data mapping, and processing documentation.
• Design and implement data models, and troubleshoot data discrepancies to ensure data quality and integrity.
• Support commercial growth and business development through data‑driven analysis and cross‑functional collaboration
• Lead initiatives to promote and drive CRM adoption and ensure its effective use across the organization.
• Serve as the primary point of contact for the CSC and divisions regarding CRM‑related questions, support, and training
• Create and maintain Sales Activity dashboards for CSC and Divisions to enable data‑driven management and better demand forecasting.
• Support the Customer Master Data team in prioritization and requirements to ensure data reliability and consistency.

What you’ll need to succeed

Strong analytical skills and the ability to translate complex data into actionable insights

Experienced data professional, adept at working across the entire end‑to‑end commercial database and utilizing visualization tools effectively.

You listen well and communicate clearly – consulting, facilitating, and presenting are all natural parts of your work

Demonstrated ability to manage cross‑functional projects with multiple stakeholders

Experienced in project management and change management

3+ years of experience in Consulting, Investment Banking, Commercial Excellence, Sales Operations, or CRM/CPQ management.

Considered a plus

Business Administrator role in CRM systems (e.g., Salesforce) including implementation and management.

Experience in some of the following programs: Google BigQuery (SQL), Python, DAX, M, VBA; and in Data Analytics Platform on Expert Level (preferably Looker Studio and/or Salesforce Analytics. Others: Power BI, Tableau) with ETL experience in some of these Platforms.

Core Competencies

Strategic Thinking: Ability to align initiatives with business goals and develop effective strategies for sales process improvement.

Analytical skills: Proficiency in handling complex data sets and utilizing data analytics platforms, visualization tools, and modern reporting solutions.

Presentation skills: Ability to effectively engage with a diverse range of stakeholders, from sales teams to senior leadership.

Change Manager: Ability to convince senior and lower‑level managers of new ways of working.

Problem‑solving: A proactive and hands‑on approach to identifying and addressing challenges in sales processes and CRM adoption.

You will be part of

We offer you a position in a global organisation where you are challenged with interesting and diverse tasks. These tasks will provide a great opportunity for you to grow professionally.

Interested to join?

If you are excited about this opportunity, please submit your application/CV in English. We look forward to hearing from you!

Please note that the recruitment process for this position is coordinated by our HR team part of Hiab Business Services based in Bulgaria.

Hiab (Nasdaq Helsinki: HIAB) is a leading provider of smart and sustainable on‑road load‑handling solutions, committed to delivering the best customer experience every day with the most engaged people and partners. Hiab's premium equipment includes HIAB, EFFER and ARGOS loader cranes, MOFFETT and PRINCETON truck mounted forklifts, LOGLIFT forestry cranes, JONSERED recycling cranes, MULTILIFT skiploaders and hooklifts, GALFAB roll‑off cable hoists, ZEPRO, DEL and WALTCO tail lifts, and the service brand HIPERFORM, a comprehensive suite of smart solutions that help maximise the life‑cycle value of Hiab’s equipment. As the industry pioneer, Hiab continues to make on‑road load‑handling smarter, safer and more sustainable to build a better tomorrow. Globally, Hiab is represented on every continent through its extensive network of 3,000 own and partner sales and service locations, enabling delivery to over 100 countries. The company's continuing operations sales in 2024 totalled approximately EUR 1.6 billion and it employs over 4,000 people. www.hiabgroup.com