Senior Programmatic Advertising Consultant

DEPT®; Madrid; Presencial; EUR 45.000 - 65.000; Jornada completa

Descripción de la vacante

A leading digital marketing agency is seeking a Senior Programmatic Advertising Consultant for their Madrid office. You will manage programmatic campaigns and analyze data to provide insights to clients. The ideal candidate has extensive experience in programmatic advertising and strong understanding of the digital advertising ecosystem. This position offers the opportunity to work with a diverse range of clients and contribute to their success.

Servicios

Health contribution through OpenUp

Multisport programme

Opportunities for training and development

Global annual DEPT Cares Month

Formación

• Extensive relevant experience in programmatic advertising.
• Strong knowledge of digital advertising ecosystem including DSPs, DMPs.
• Ability to provide data-driven insights and recommendations.

Responsabilidades

• Manage programmatic campaigns across multiple platforms.
• Analyze campaign data to provide insights and recommendations.
• Lead programmatic best practices within the team.

Conocimientos

Programmatic advertising

Google Stack

Analytical skills

Communication skills

Campaign management

Herramientas

DV360

Trade Desk

Adform

Google Analytics

Descripción del empleo

Overview

Senior Programmatic Advertising Consultant — Madrid, Skopje, Amsterdam, Rotterdam, Zagreb, Split, Budapest

This role is part of our EMEA Creative & Media team. Our team blends imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with clients like Netflix, Logitech, Just Eat Takeaway, Philips & Meta.

Responsibilities

• Participate in pitches from a programmatic point of view.
• Stay up to date with current trends, developments and opportunities that add value for the customer and quality of work.
• Devise strategies and translate them into best-in-class tactics for great clients.
• Develop a plan that advises the most suitable creatives and how we effectively reach the target group and efficiently achieve the client\'s objectives.
• Translate results into insights, advice and new plans that can be presented clearly at every level.
• Manage programmatic campaigns across multiple platforms, including DV360, The Trade Desk, alongside other DSPs, DMPs, and ad exchanges.
• Analyze campaign data to provide insights and recommendations to clients.
• Deliver and present work with data-driven insight and analytics both internally and externally.
• Lead programmatic best practices within the team and support junior members to get the best out of themselves.

Qualifications

• Extensive relevant & proven experience in programmatic advertising, with a deep knowledge of the Google Stack, Google Ads (Display/Video), DSP (e.g. Adform, Trade Desk, DV360), GMP and Analytics.
• Strong understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges.
• Strong analytical skills and ability to provide insights and recommendations based on data.
• Excellent communication and collaboration skills, including experience presenting plans to senior clients and internal teams.
• Experience in managing programmatic campaigns in video, display, digital audio, digital outdoor, and CTV.
• Excellent written and verbal communication skills.

Benefits

• Stay happy and healthy with a contribution to your health through the OpenUp platform, and a multisport programme;
• Awesome clients. Whether big, small, local or global — at DEPT you’ll get the opportunity to work with all of them. We celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT Cares Month in which employees donate their skills to support local charities.