Senior Food Communications Strategist - Global Growth

PepsiCo Deutschland GmbH; Barcelona; Presencial; EUR 70.000 - 90.000; Jornada completa

Descripción de la vacante

A leading global food and beverage company seeks a Communications Senior Manager in Barcelona. This role focuses on shaping narratives around food ventures and executing communication strategies to enhance brand perceptions. The ideal candidate should possess over 8 years of experience in corporate communications, exceptional writing skills, and a passion for storytelling around food. Responsibilities include collaborating with media partners, advising senior leadership, and managing stakeholder engagements. This position offers a unique opportunity in a purpose-driven environment.

Formación

• 8+ years of experience in corporate communications, brand comms/brand PR, or related fields.
• Proven track record in developing and executing strategic communication plans.
• Experience working in matrixed organizations and managing multiple stakeholders.

Responsabilidades

• Lead the development of a communications strategy focusing on food storytelling.
• Execute external communication campaigns elevating brand awareness.
• Shape narratives that shift brand perceptions toward health-forward positioning.

Conocimientos

Strategic storytelling

Exceptional writing

Editing skills

Stakeholder management

Descripción del empleo

A leading global food and beverage company seeks a Communications Senior Manager in Barcelona. This role focuses on shaping narratives around food ventures and executing communication strategies to enhance brand perceptions. The ideal candidate should possess over 8 years of experience in corporate communications, exceptional writing skills, and a passion for storytelling around food. Responsibilities include collaborating with media partners, advising senior leadership, and managing stakeholder engagements. This position offers a unique opportunity in a purpose-driven environment.