Senior Business Analyst

NielsenIQ; Madrid; On-site; EUR 55,000 - 78,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

Job summary

NielsenIQ is seeking a Senior Business Analyst to partner with EP Tech Leads and business stakeholders across streams. You will elicit and document requirements, define problems, and validate delivered capabilities to meet business needs.

The role emphasizes delivering high-quality analysis, maintaining concise status updates, and enabling evidence-based decisions across technology and business teams.

Qualifications

• Hands-on BA or Senior BA in a technology-enabled enterprise environment.
• Eliciting, analyzing, documenting, and validating complex business and system requirements across multiple stakeholders.
• Strong process analysis, problem definition, use case assessment, requirements management, and acceptance criteria skills.
• Strong workshop facilitation, stakeholder management, negotiation, and written communication skills.

Responsibilities

• Act as the principal Business Analyst partner for assigned EP streams, working with Tech Leads, sponsors, SMEs, and users.
• Identify operational pain points, user needs, process gaps, and use cases for assessment.
• Plan and facilitate interviews, discovery sessions, and workshops to clarify processes and needs.
• Produce process maps, user journeys, requirements, user stories, acceptance criteria, and decision records.
• Trace requirements from business need through design, delivery, validation, and release.

Skills

Business analysis

Requirements gathering

Stakeholder management

Facilitation

Tools

Process mapping tools

Job description

• Compensation: EUR 55,000 - EUR 78,000 - yearly

Company Description

The Senior Business Analyst will be a hands-on analysis partner for NIQ business stakeholders and Enterprise
Productivity technology teams. The primary responsibility is to work closely with EP Tech Leads to surface
business needs, define problems, elicit and document requirements, assess use cases, and validate that
proposed and delivered capabilities address the agreed business need.

The role will also support the EP Owner with a concise, current view of the status of each stream. These are
supporting responsibilities. The role is principally accountable for delivering high-quality business analysis and helping business and technology teams reach clear, evidence-based decisions.

Job Description

Key responsibilities

Business discovery and requirements

• Act as the principal Business Analyst partner for assigned EP streams, working directly with Tech Leads,business sponsors, subject matter experts, and users throughout the delivery lifecycle.
• Identify operational pain points, user needs, process gaps, improvement opportunities, and use cases that warrant assessment.
• Plan and facilitate interviews, discovery sessions, and workshops that clarify current processes, business rules, constraints, desired outcomes, and affected users.
• Analyze incomplete or conflicting inputs, identify gaps and assumptions, and turn them into a clearproblem statement and agreed scope.
• Produce fit-for-purpose analysis artifacts such as process maps, user journeys, functional andnonfunctional requirements, user stories, acceptance criteria, and decision records.
• Trace requirements from the original business need through design, delivery, validation, and release, keeping changes and open questions visible.
• Manage requirement changes and clarify their implications for scope, users, dependencies, controls, and expected outcomes.

Use case assessment and validation

• Define the business value, target users, expected outcomes, scope, assumptions, dependencies, risks, and success measures for each use case.
• Challenge unclear requests and solution-led assumptions constructively, helping stakeholders distinguishthe underlying need from a preferred implementation.
• Give Tech Leads the business context and stakeholder access needed to assess feasibility, solutionoptions, and delivery implications.
• Coordinate business review of requirements, prototypes, proofs of concept, and delivered capabilities at the appropriate points in the lifecycle.
• Confirm that acceptance criteria and validation evidence address the original problem and agreed outcomes, escalating material gaps or changes.
• Build effective working relationships with business sponsors, users, subject matter experts, Tech Leads,product and delivery partners, and relevant control functions.
• Set clear expectations for stakeholder participation, decisions, approvals, and validation activities.
• Facilitate discussions where needs or requirements conflict, document the outcome, and escapeclrushunresolved decisions with clear options and implications.
• Support adoption and outcome reviews by ensuring affected users understand the change and businesssponsors can assess whether the intended need was met.
• Help the EP Owner maintain a concise, current view of each stream, including overall status, keymilestones, blockers, risks, dependencies, decisions, and next actions.
• Collect and verify updates with stream owners, focusing leadership attention on material changes anditems that need a decision or intervention.

Qualifications

Required experience and capabilities

• Substantial hands-on experience as a Business Analyst or Senior Business Analyst in a technology-enabled enterprise environment.
• Demonstrated experience eliciting, analyzing, documenting, and validating complex business and systemrequirements across multiple stakeholder groups.
• Strong process analysis, problem definition, use case assessment, requirements management, andacceptance criteria skills.
• Strong workshop facilitation, stakeholder management, negotiation, and written communication skills,including the confidence to challenge ambiguity and elevate unresolved issues.
• Ability to create clear process models, user stories, requirements, business cases, decision records, andconcise status summaries.
• Strong analytical judgment and attention to detail, with the ability to connect detailed requirements tobroader business outcomes.
• Working knowledge of Agile delivery practices and common lifecycle controls from discovery throughrelease and benefits validation.
• Ability to maintain a simple cross-stream status view without losing focus on detailed Business Analysisdelivery.
• Proficiency with collaboration, requirements, process modeling, tracking, and reporting tools used inenterprise technology environments.

Preferred experience

• Experience supporting enterprise productivity, automation, artificial intelligence, data, analytics, orinternal platform initiatives.
• Experience assessing AI or automation use cases, including data readiness, adoption, responsible use,and measurable business value.
• Familiarity with change management, process improvement, benefits realization, or portfolio governancediscipline

Additional Information

• Flexible working environment
• Volunteer time off

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

Want to keep up with our latest updates?

Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact.To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply