Remote European Social Strategy Director (6-Month FTC)

Oliver; Madrid; Presencial; EUR 90.000 - 110.000; Jornada completa

Descripción de la vacante

OLIVER, part of the Brandtech Group, is hiring a Social Strategy Director to lead social and digital strategy for a major FMCG foods client across Europe. You will define the overarching social strategy for key European markets and partner with local teams to translate it into market-specific campaigns.

You will guide campaigns across social, influencer, content and commerce channels, and champion AI-powered tools for insight generation and optimization.

Formación

• Significant experience in strategic planning, social strategy, or integrated communications.
• Strong understanding of European social media landscapes and local market nuances.
• Proven ability to develop regional strategies and scale them through multiple markets.
• Experience working with influencer, creator, and content ecosystems.

Responsabilidades

• Develop and own the social-first strategy across multiple European markets, including Germany, France, Benelux, Poland, Italy, and the UK.
• Translate global brand and communications strategies into actionable local social frameworks.
• Guide local teams on campaign planning, content strategy, influencer activity, and social best practices.
• Identify cultural, consumer, and platform trends within the food category and turn them into effective marketing opportunities.
• Champion the use of AI-powered tools for insight generation, strategic planning, and creative optimization.
• Partner with data and insights teams to measure performance and continuously improve social effectiveness.
• Support real-time and reactive content planning around key cultural and category moments.
• Collaborate with cross-functional teams, creators, agencies, and local stakeholders to deliver impactful campaigns.

Conocimientos

Strategic planning

Social strategy

Integrated communications

Stakeholder management

Leadership

AI tools familiarity

Herramientas

AI tools

Descripción del empleo

OLIVER, part of the Brandtech Group, is hiring a Social Strategy Director to lead social and digital strategy for a major FMCG foods client across Europe. You will define the overarching social strategy for key European markets and partner with local teams to translate it into market-specific campaigns.

You will guide campaigns across social, influencer, content and commerce channels, and champion AI-powered tools for insight generation and optimization.