Product Manager, Retargeting

Smadex; Barcelona; Presencial; EUR 60.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Private Health Insurance

Meal vouchers

Gym allowance

Remote work 2 days/week

Flexible hours

LinkedIn Learning

Training opportunities

Team events

Descripción de la vacante

Smadex, a Barcelona-based adtech leader, is seeking a Product Manager to own retargeting strategy and drive product execution with cross-functional teams. You will prioritize features, set clear success metrics, and collaborate with engineering, data science, and marketing to ship impactful products.

Based in Barcelona with a hybrid work model, the role requires a quantitative degree and 2+ years of PM experience.

Formación

• Degree in a quantitative field (Engineering/Statistics/Data Science) or related.
• 2+ years of Product Management experience.
• Strong understanding of user re-engagement and mobile measurement (attribution, MMPs, audiences, deep linking).
• Fluency with data; ability to write SQL and analyze data to answer questions.
• Excellent written communication; ability to write specs that withstand technical scrutiny.

Responsabilidades

• Own product strategy and execution for retargeting, driving innovative features and products.
• Collaborate with engineering to prioritize development and align marketing and operations on timelines and strategy.
• Set metrics and experimentation approach; make data-based decisions on what to ship.
• Partner with data science and creative teams to improve audience segmentation, dynamic creatives, and attribution.
• Stay ahead of AdTech trends, retargeting and privacy regulations impacting measurement.

Conocimientos

Product Management

SQL

Data analysis

Technical writing

Educación

Bachelor's in Engineering/Statistics/Data Science

Descripción del empleo

Smadex is a leading advertising technology company founded in Barcelona in 2010 and acquired by US-based, publicly traded Entravision (NYSE: EVC) in 2018. We are one of the top mobile ad-tech companies in the world and the largest Demand Side Platform (DSP) based in Europe, with revenues over $100M and consistently growing year over year.

This position is based in Barcelona (hybrid).

Role's tasks and responsibilities:

• Own product strategy and execution for our retargeting vertical, driving innovative ideas, features, and products with leadership and decisive action, and continuously assessing new development and enhancement opportunities.
• Work closely with engineering to prioritize development, and align commercial, marketing, and operations teams on timelines and strategy, clearly defining, representing, and communicating product developments across the company.
• Set the metrics and experimentation approach for your area, making data-based decisions to decide what is shipped, monitoring results, and keeping the business relevant and competitive.
• Partner with data science and creative teams to improve audience segmentation, dynamic creatives, and attribution, ensuring re-engagement campaigns deliver measurable incremental value.
• Stay at the forefront of AdTech, retargeting and audience technologies, industry trends, and privacy regulations that shape addressability and measurement.

Role's skills and requirements:

• Technical degree in a quantitative field such as Engineering, Statistics, Mathematics, or Data Science, or related field.
• 2+ years’ experience in Product Management.
• Solid understanding of user re-engagement and the mobile measurement ecosystem (attribution, MMPs, audiences, and deep linking).
• Fluency with data. You can write SQL and work independently with data to answer your own questions.
• Demonstrated experience in hypothesis-driven learning and turning data into actionable insights.
• Excellent written communication. You write specs that hold up to technical scrutiny and need little editing before they ship.

Preferred:

• Experience in programmatic advertising, adtech, or another real-time bidding or marketplace environment.
• Familiarity with mobile attribution, MMPs, or privacy-driven measurement.

What we offer?

• The opportunity to join a highly motivated and talented team in a fun and friendly work environment.
• Competitive compensation package.
• Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
• Work from home: 2 days/week, flexible working hours.
• Private Health Insurance.
• Professional development with a LinkedIn Learning subscription and other training opportunities.
• Meal vouchers - Ticket Restaurant monthly allowance.
• Monthly gym allowance: Choose between DiR Gym and Wellhub
• Monthly TGIF events and regular team-building initiatives.
• Fun and friendly work environment with talented marketers and engineers from over 40+ countries.
• And more!