Martech Strategist

Omega CRM; Granada; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading Customer Experience firm in Andalusia is seeking a Martech Strategist to enhance their martech stack. You will design solutions for clients, analyze business needs, and drive innovations. The ideal candidate has a minimum of 2 years' experience in MarTech and strong analytical and communication skills. This role offers a flexible schedule and the opportunity for professional growth.

Servicios

Flexible Schedule

Trainings & Certifications

Health insurance

Home Office

Flexible retribution

Formación

• Minimum 2 years' experience in specifying MarTech/Adtech.
• Experience within digital advertising is preferred.
• Self-motivated, with the ability to adapt to shifting priorities.

Responsabilidades

• Design and advise on marketing and technology solutions.
• Act as a business analyst to map business needs.
• Research and recommend new marketing technology products.

Conocimientos

Strong collaboration and communication skills

MarTech/Adtech business development

Problem-solving skills

Understanding of Marketing Automation Tools

Experience in Campaign/CRM/Direct Marketing

Herramientas

Customer Data Platforms

Web Analytics

AI tools

Descripción del empleo

Omega CRM, a Merkle & Dentsu company and leader in Customer Experience services, is looking for a Martech Strategist to grow our martech stack practice. The ideal candidate is passionate about shifting boundaries of marketing and technology with a holistic approach and special focus on customer experience management, marketing automation, personalization, and IA with cutting-edge technology and suppliers.

This role requires strategic thinking, problem-solving skills, and cross-functional collaboration to execute on marketing strategy, drive innovation, and business results. The candidate should understand not only the practical applications of the marketing craft but also the technology used to make it happen.

Success in this role will utilize past experience to analyze business needs, partner with Omega business development, operations, and tech teams, to design evolutive roadmaps to improve Customer Experience maturity for Omega CRM current and potential clients, with a consultancy and pre-sales approach.

Responsibilities

• Design, advise, and pre-sales of marketing and technology solutions to help OmegaCRM clients evolve in their digital maturity and relationship with their clients.
• Design of an evolutionary roadmap to improve martech capabilities with business improvement objectives, combining the development of client capabilities with the implementation of marketing tools.
• Participation in collaboration proposals with potential clients focusing on the design of solutions from a technical point of view and with a focus on business.
• Act as a business analyst to map business needs (KPIs) with development of client capabilities, both through services and implementation projects of martech tools.
• Participation in projects: detailed definition of customer experience improvement strategies with a focus on improving the relationship with consumers in their complete life cycle.
• Research and recommend new marketing technology products. Potentially overseeing training of marketing software and customer adoption.
• Guarantee integration of marketing technology products with non-marketing systems.
• Train and support marketing technology products.
• Understanding of marketing technology products integrations and building blocks.
• Accompanying marketing corporate team to demos and client locations.
• Delivering presentations and performing product demonstrations.
• Research market trends and associated technologies to identify the most impactful opportunities and trendy topics.

Knowledge & Skills

• Strong collaboration and communication skills while working with SME's, C-Levels, PMO, and business users/stakeholders to drive business analysis/user requirements.
• Minimum 2 years' experience specifying MarTech/Adtech business development, consultancy-focused.
• Skilled at translating technology into solutions that solve business problems.
• Understanding of Customer Data Platforms, Marketing Automation Tools, AI tools, Web Analytics, Advertising platforms, etc.
• Strong experience in Campaign/CRM/Direct Marketing, preferably within an agency or consultancy.
• Previous experience within digital advertising.

Plus

• Email marketing, Lead generation, and Database management, Paid Media, and Customer Segmentation.
• Experience with supporting multiple implementation work-streams simultaneously.
• Self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities.
• Great negotiation, persuasion, and problem-solving skills.
• Exceptional organizational and time management skills.
• Passionate technologist and Innovative visionary.

What We Offer

• Permanent contract.
• Flexible Schedule. We make it easy. Balance your professional and personal life.
• Trainings & Certifications. Improve your skills and get the official certificate from our main partners.
• Home Office.
• Flexible retribution (public transport ticket, Ticket restaurant, …).
• Health insurance.
• OMEGA in action. Our commitment to a better society is not just an intention.

About Us

We are a digital global company whose mission is to accelerate the business experience (BX) of its customers. Our 360 solutions allow business transformation and acceleration by means of technology and data applied to Customer #OmnichannelExperiences in fields such as #CustomerServices, #eCommerce, #Analytics, or #Marketing.

We target companies from different fields such as #Retail, #LifeandSciences, #Manufacturing, but also #Education, #NonProfit, #NGO, etc. We are one of the top 3 partners of #Salesforce in Europe. Our team is composed of more than 580 people of 24 nationalities based in Spain and France, who have wide knowledge and experience that understands business processes and technology while enjoying what it does.