Marketing Specialist

JR Spain; Madrid; Híbrido; EUR 30.000 - 45.000; A tiempo parcial

Descripción de la vacante

A progressive living solutions company in Madrid seeks a Marketing Specialist to support customer acquisition and brand expansion efforts. The ideal candidate will have a Bachelor's degree in Marketing or a related field, fluency in Spanish and English, and at least 3 years of marketing experience. The role includes responsibilities in digital marketing, content strategy, and enhancing brand visibility. Benefits include flexible working hours and opportunities for team-building events.

Servicios

One remote workday per week

Biannual team-building events

Weekly training sessions

Wellbeing perks including snacks, coffee, and tea

Flexible working hours

Formación

• At least 3 years of marketing experience, preferably in hospitality.
• Experience in digital marketing, paid media, CRM, and social media.
• Ability to work independently and in a team.

Responsabilidades

• Support the creation, monitoring, and optimization of advertising campaigns.
• Conduct market research to identify target audiences and market trends.
• Enhance brand visibility through creative marketing initiatives.

Conocimientos

Digital Marketing

Content Strategy Development

Fluent in Spanish

Fluent in English

Market Research

Organizational Skills

Creative Thinking

Educación

Bachelor’s degree in Marketing, Communication, or Audiovisuals

Herramientas

Google Ads

Meta Ads

TikTok Ads

Descripción del empleo

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Calido is the new operator of flex living, a growing residential rental model that offers real estate solutions with greater flexibility for residents to enjoy. Calido’s aim is to create design-led spaces where everyone can be themselves, prioritising customer focus to provide unforgettable experiences.

The project includes four new buildings. One of them opened on March 10th, and the other three are set to open in a few months, bringing a total of 1,500 flats across the northern Madrid region, with further expansion planned in key areas of other Spanish cities.

Calido Living is part of Dazia Capital, a real estate investment and asset management company specialising in the Spanish residential sector.

What makes Calido Living unique?

The best aspects of working here, according to the Calido Living team, are:

• The work environment: collaborative, dynamic, and open, without rigid hierarchies, encouraging collaboration and participation from all.
• The culture: based on clear values such as respect, innovation, and entrepreneurship, promoting a strong sense of belonging.
• The professional projection: with constant development opportunities to work on innovative projects.

What will your mission be?

You will work as part of the property management team, reporting to the Head of Marketing and collaborating with the Sales team and other external stakeholders.

We are seeking a marketing specialist to support our customer acquisition strategies and brand expansion efforts. This position requires a creative thinker with excellent communication skills. The main responsibilities include:

• Digital Marketing
• Supporting the creation, monitoring, and optimization of advertising campaigns on platforms like Google Ads, Meta, or TikTok Ads, with regular reports and recommendations.
• Conducting market research to identify target audiences, market trends, and the competitive landscape.
• Supporting content strategy development for social media, newsletters, and blogs.
• Supporting CRM strategies' execution, analysis, and optimization.

• Branding
• Enhancing brand visibility through creative marketing initiatives.
• Planning and executing launch events and promotional activities.
• Designing printed materials such as brochures, presentations, and billboards.
• Collaborating with other departments and participating in brainstorming sessions for new initiatives.

Qualifications include:

• Bachelor’s degree in Marketing, Communication, or Audiovisuals.
• Fluency in Spanish and English, both written and spoken.
• At least 3 years of marketing experience, preferably in hospitality.
• Experience in digital marketing areas such as paid media, CRM, and social media.
• Proactive, creative, with the ability to work independently and in a team.
• Strong organizational and project management skills.
• A creative mindset with attention to detail.

What we offer

• Potential for a long-term role after the temporary agreement.
• One remote workday per week.
• Biannual team-building events.
• Weekly training sessions at Retiro Park with a certified trainer.
• Wellbeing perks including snacks, coffee, and tea.
• Flexible working hours and a shortened Friday schedule.
• The opportunity to help build a purpose-driven product from scratch.

If you've made it this far, you could be the person we're looking for. Let's connect!