Marketing Data Lead

Reach Surgical; Madrid; Presencial; EUR 45.000 - 65.000; Jornada completa

Descripción de la vacante

A leading medical device manufacturer is seeking a Marketing Manager to develop and execute marketing initiatives to promote its products. This role requires strong experience in medical device marketing, strategic thinking, and excellent communication skills. The ideal candidate will engage with key opinion leaders and drive brand awareness through targeted marketing strategies. A Bachelor's degree and a passion for healthcare are essential.

Formación

• 3+ years of experience in medical device marketing with successful product launches.
• In-depth knowledge of medical device industry regulations.
• Strong analytical skills for data-driven decision-making.

Responsabilidades

• Develop and implement marketing plans for medical device products.
• Establish presence in key exhibitions to increase brand awareness.
• Conduct market research to identify opportunities and trends.
• Engagement with Key Opinion Leaders and medical associations.

Conocimientos

Medical device marketing

Strategic thinking

Market analysis

Leadership skills

Communication skills

Educación

Bachelor's degree in Marketing or Business Administration

Master's degree (desirable)

Descripción del empleo

Reach Surgical, a division of Genesis Medtech Group, is a leading minimally-invasive surgical device manufacturer and supplier, committed to serving high-quality products to healthcare practitioners and patients worldwide.

We deliver advanced technology and cost effective minimally-invasive surgical products to medical institutions and provide patients with reliable and economical treatment solutions.

We are looking to fill a Marketing Manager position responsible for developing and executing marketing initiatives to promote Reach Surgical products. This role requires a combination of strategic thinking, market analysis, and creativity to effectively position our brand and drive sales. The ideal candidate should possess a strong background in medical device marketing, exceptional leadership skills, and a passion for making a positive impact on patient care.

Responsibilities

• Develop and implement comprehensive marketing plans to support the launch and promotion of medical device products in the local market, ensuring alignment with company objectives and market demands.
• Establish the company's presence in key exhibitions and annual conferences to increase the brand awareness.
• Conduct thorough market research and analysis to identify new opportunities, market trends, and competitive insights. Utilize data-driven approaches to make strategic decisions.
• Engagement with Key Opinion Leaders (KOLs) and medical associations.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is desirable.
• Minimum of 3 years of experience in medical device marketing, with a proven track record of successful product launches and driving revenue growth.
• In-depth knowledge of the medical device industry, including regulatory requirements and healthcare market dynamics.
• Strong analytical skills and data-driven decision-making abilities.
• Excellent verbal and written communication skills, with the ability to effectively communicate technical information to both technical and non-technical audiences.
• Creative mindset and ability to think outside the box to develop innovative marketing strategies.
• Strong project management skills, with the ability to handle multiple projects simultaneously.
• Passion for healthcare and a genuine desire to make a positive impact on patient outcomes.